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Why Old-Fashioned, Over-the-Air TV Is Booming
Fortune ^ | 1/15/19 | Aaron Pressman

Posted on 01/15/2019 2:40:05 PM PST by Openurmind

About one in seven American households is watching old-fashioned, over-the-air television broadcasts, an increasingly appealing choice for former cable customers who have “cut the cord” but still want to catch up with their local news and network stations.

The new data from market research firm Nielsen shows that over-the-air viewing increased to 14% of all homes last year from 9% in 2010. At the same time, the percentage of households subscribing to cable or satellite TV peaked at 88% in 2010 and has since sunk to 79%, according to surveys by the Leichtman Research Group. Catching free over-the-air broadcasts simply by adding an antenna that cost $50 or less likely appeals to many cord cutters who dropped cable TV because it was too expensive.


TOPICS: Business/Economy; Society; TV/Movies
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To: cameraeye

“It’s free!”

What I like is that not only can I catch up on the current network broadcast offerings (not much I care for,tho), there’s a tons of classic and “recent classic” TV programs to zone out on.


41 posted on 01/15/2019 3:05:12 PM PST by LouieFisk
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To: LouieFisk
What’s not to like? Free TV, better choice of programs.

Besides being free, how are the programs on broadcast television any better than cable?

42 posted on 01/15/2019 3:06:29 PM PST by Drew68
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To: LouieFisk

I took down my damaged antenna and am waiting for my Daughter’s birthday present to order a new one (she always gives me an Amazon gift card).

So I can watch a few channels in the mean time, I laid the old one on a scuppernong vine. It is maybe 5 feet off the ground and I still get 14 channels. Panama City is maybe 50 miles away in line of sight.


43 posted on 01/15/2019 3:06:39 PM PST by yarddog
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To: Openurmind

Analog and digital antennas are different and non-compatible...


44 posted on 01/15/2019 3:09:57 PM PST by BBB333 (The Power Of Trump Compels You!)
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To: Openurmind

“We had a huge antenna in the muddle of nowhere and used to get stations from about 150 miles away when it was analog. As soon as it went digital not zip.”

Yup, digital TV may provide a better picture but it is harder to get in than analog. Though much of what I like is older stuff, which wasn’t shot in HDTV format.

My only real beef is that back in the day, if the reception was bad you still got usually at least got sound. With digital, the signal just does a freeze frame on one image until you change something or other.


45 posted on 01/15/2019 3:10:25 PM PST by LouieFisk
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To: Openurmind

Sports OTA is HIGH-DEF!
‘Everything on the main channels is.


46 posted on 01/15/2019 3:11:40 PM PST by mrsmith (Dumb sluts: Lifeblood of the Media, Backbone of the Democrat/RINO Party!)
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To: Openurmind

Critical mass media implosion


47 posted on 01/15/2019 3:12:05 PM PST by a fool in paradise (Denounce DUAC - The Democrats Un-American Activists Committee)
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To: yarddog

That’s pretty GOOD! 50 miles is quite a way for digital!

Must be the vine? :)


48 posted on 01/15/2019 3:12:51 PM PST by Openurmind
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To: Blueflag

We live over 50 miles from the big sticks. Got one of those very directional antennas (like from ole Radio Shack). Pull in about 48 off air channels. Like 3.1,3.2,3.3,3.4,3.5,3.6,8.1, etc

All digital, only xx.1 is the HD channel, the others are low bandwidth 4x3 programming, but hey that’s when TV was 1000% better anyway !!!

Zipcode 33523 is not exactly near any towers.


49 posted on 01/15/2019 3:14:31 PM PST by George from New England (escaped CT in 2006, now living north of Tampa)
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To: Openurmind

A free FM wire taped to the window works for our TV.


50 posted on 01/15/2019 3:15:54 PM PST by balk
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To: Blueflag

I did the same. My probably 40 year old rooftop antenna worked far better.


51 posted on 01/15/2019 3:16:46 PM PST by cyclotic ( Democrats must be politically eviscerated, disemboweled and demolished.)
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To: Openurmind
"e still had an old school big dish around and set it back up again to get FTA free satellite, both KU and C bands. We are actually getting plenty to watch."

Can you tell me more about this? I didn't realize there was free satellite. We have a few of the small direct TV dishes from the previous owner, but I wonder if I could aquire an older dish from somewhere. What sort of equipment is needed?
52 posted on 01/15/2019 3:17:46 PM PST by chrisser
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To: MeganC

Beware — the big boys always market and piss off the people they have no intention of serving or servicing.

I get cable TV flyers in the mail — they stop 5 miles away and won’t bring me nothin.


53 posted on 01/15/2019 3:18:02 PM PST by George from New England (escaped CT in 2006, now living north of Tampa)
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To: BBB333

I use a pair of old rabbit ears set to a straight line about 36” long, running E-W at my cabin. It’s a few miles from a local tower to the west, and about 45 from Denver to the south. I can always get Fox on the local rebroadcast antennae, about 10 other stations I don’t know where they are, and can sometimes get a network station from Denver. I think it’s all digital, but I don’t know.


54 posted on 01/15/2019 3:18:08 PM PST by Tellurian (DemoniKKKrats would smugly tell even God "you didn't build that".)
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To: yarddog

Read up well on Amazon’s antenna offerings. Especially the customer ratings.

It’s funny how something that’s cheap can outperforming something that’s more hyped & expensive. That goes for most any product.

Generally, the old rule about if something sounds “too good to be true” applies.


55 posted on 01/15/2019 3:19:17 PM PST by LouieFisk
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To: BBB333

Without going in another whole direction with this. It was Properly adjusted to match. I’m an old hammer and understand antennas fairly well. :)


56 posted on 01/15/2019 3:20:13 PM PST by Openurmind
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...as far as distance,it depends on signal strength and relay towers...it helps to have attennas with like the old radio shack 1500 series ( rabbit ears and directional circle thingy..


57 posted on 01/15/2019 3:20:36 PM PST by Doogle (( USAF.68-73....8th TFW Ubon Thailand....never store a threat you should have eliminated)))
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To: LouieFisk

Thanks. I have already been looking at them.


58 posted on 01/15/2019 3:22:47 PM PST by yarddog
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To: LouieFisk

I didn’t mind that the picture was a little snowy either. It was better than nothing and you could still hear it. :)


59 posted on 01/15/2019 3:23:57 PM PST by Openurmind
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To: Openurmind

I would urge all FREEPers to use the power of social media to influence the bias they see in local news stories. Who are the sponsors? What side is the local news sharing?

Most of what I see is regurgitation of MSNBC or CNN...and there is little to zero criticism of the political left.

Local viewers can speak to local news organizations, or point out the TRUTH on social media. Challenge this type of stuff. Let them know viewers aren’t sheep.


60 posted on 01/15/2019 3:24:48 PM PST by SoFloFreeper
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