“Arch Deluxe anyone?”
I was actually thinking of the Arch Deluxe a few weeks ago. My fiance’ and I saw “The Founder” at a local theatre and were driving by a local McDonald’s afterwards.
Hell, I liked the Arch Deluxe. I thought it was a great tasting burger.
I am not arguing the merits or not of the upscale burgers they have tried, I am stating they ALWAYS fail... because you are trying to get a demographic that is NEVER going to come to McD’s... or at least not in big numbers
If I want an upscale burger, I am not going to McD’s.... Nor is anyone else, by and large.
Quality has suffered over the years, but as others have pointed out, the service has gone to crap in most stores relatively speaking. Some are well run, but many have staff that couldn’t care, and are just flat out ignorant to customers etc.... Part of that has to do with the talent pool they are recruiting from, but much of it has to do with they let them get away with it.
There are some very well run McD stores out there, and surprisingly some of them are in far more ethnic/urban neighborhoods than you would expect. I have found that honestly, the stores in the more urban/lower socioeconomic areas, actually tend to offer a better experience than than those in more blue collar neighborhoods...
Seems there is a line, that there is a band of socioeconomics when between the very low and the very high, that the service tends to fall apart