If a “do what it takes campaign” was his problem, Trump’s vicious “do what it takes campaign” would have done him in... so that’s obviously not the problem.
The problem is that we have an electorate that is too busy, too tired and too well-entertained to think their way through the shiess-storm of information, so they simply went with their emotions, as did the folks who gave us Obama, and voted for the funniest guy.
Folks who support Trump....it's for issues where Cruz is weak. For the fist time maybe since 1968, voters are AWAKE and LISTENING, and don't like what's happening in the world. That's why Cruz didn't get away with his inconsistencies and tactics.
The funniest guy? We voted for the guy who fights. We voted for the guy who counters with a sledgehammer. We don’t want a president, we want a wrecking ball. I have been saying this very thing for a year. I thought it was Cruz and supports him openly until February but then changed to Trump.