Posted on 07/01/2014 8:06:23 PM PDT by Olog-hai
Burger King is celebrating gay pride with a message on its Whopper wrappers.
The fast-food chain says it will post a video online Wednesday that shows scenes from a San Francisco location where it sold a Proud Whopper. Customers were not told what is in the burger, which comes wrapped in rainbow paper. Once opened up, a message inside the wrapper states, We are all the same inside.
The idea is that the Proud Whopper is no different from the regular Whopper, despite its colorful packaging.
The marketing effort is part of Burger Kings push to connect with customers in a more meaningful way, particularly with the younger individuals fast-food chains are known for courting. As part of that push, Burger King recently said it was retiring its Have It Your Way slogan in favor of the more personal Be Your Way (Ad Age pointed out the phrase was grammatically challenged).
(Excerpt) Read more at hosted.ap.org ...
No more Burger Queen for me!
And you don’t have an anus full of semen.
What fast food companies are still good?
Inside what?
JC Penney
United Airlines
American Airlines
Travelocity
Kimpton Hotels
Budget Rental Cars
Ford Motor Company
Walt Disney
I know there are more. Watch TV ads. You'll see the gay pitches in the commercials.
Apparently, it's marketing hamburgers to queers. They might get it right when they realize that demographic, being the attention getters they are, are most likely vegetarian, or on "paleo" diets, or have some other "I am sooo discriminating and special that rainbow wrappers are not good enough" thing going on.
Otherwise, I deem this campaign "Hamburglar meets Turdburglar".
Robble Robble.
Shouldn't he be on his knees?
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