Posted on 02/02/2014 11:26:35 AM PST by nickcarraway
Delta and Wieden & Kennedy, New York, go totally '80s in the latest of its creative in-flight safety videos. This new film, which just launched online today, is rife with references from that decade of net shirts, neon and big hair. As the flight attendant goes through the seatbelt and oxygen mask motions, we meet passengers pulled straight out of the era -- peppered with fun references like a Rubik's cube, cassette tapes, Teddy Ruxpin and a Devo hat. There are even cameos of lovable '80s alien Alf, and in the final cockpit scene -- that famous copilot from the classic '80s laffer "Airplane" -- Lakers vet Kareem Abdul-Jabbar.
Delta's efforts in the "safety" realm seem to be getting more crafty with each turn. The brand started out in 2012 with this mildly amusing take on the instructional film and last year launched a fun holiday-themed video. It follows in the footsteps of Air New Zealand, who has been innovating in the space with safety vids themed around The Hobbit, the All-Blacks and even '80s fitness guru Richard Simmons.
Love the bit where the youngsters “fade” grows taller; very funny.
Met Kareem, as Lew, on his first night in Milwaukee. Shortly thereafter he became a neighbor. Very nice guy. Jazz fanatic. We never talked religion, only music, and general pleasantries. I’m 6’3” tall. He made me feel like a midget!
I ran into Kareem of all places in a gun shop. I was nealing down looking at the bottom row and when I stood up Kareem was right behind me along with the owner of the shop. He at one time was into SASS “Single Action Shooting Society”.
There is a LOT going on in here.
I loved the Coleco Football handheld as the electronic device.
Some of these brought back memories: particularly the bloke with the unwound audio cassette.
Personally, I actually did bring a home video game console onto a flight, though it was a Mattel Intellivision II, NOT the Atari 2600.
Two other funny things that run counter to each other:
1. The fellow with the sweater around his neck would have been a young preppie in the early ‘80s.
2. The little girl waving no-no with her finger was an ‘80s version of the full-grown charismatic stewardess featured in the last viral (Delta?) airline safety video who famously waved her finger during the no-smoking message. Much, much more. It warrants repeat viewings.
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