Posted on 04/17/2012 5:09:35 AM PDT by seton89
The chairman and CEO of Starbucks, has controversially admitted that the best way to make a cup of coffee - is not his brand's way. Howard Schultz says he uses a Bodum French press - a coffee presser brand - which results in 'the best cup of coffee known to mankind.'
(Excerpt) Read more at dailymail.co.uk ...
“I absolutely agree about the French press being the best method.”
Same. Many people want a more filtered product though, and really freak about a tiny bit of sediment. (Hint: don’t drink the dregs. Stop before then.)
I actually like the little bits of grit in French Press coffee...kinda like giblets.
Old time marketing and advertising.
Chock Full O' Nuts comes to mind with a number of their slogans. "Heavenly Coffee" perhaps inspiring the contrasting "mankind" reference.
(Not that CFON is, or has ever been, my first choice in a coffee...)
See my post #40. I like FP, but this new coffee device has it for breakfast. You can get one for around 25.
I have several Chemex brewers and a bunch of other coffee brewers. My kid introduced me to the aoeropress (see my post 40).
I love the simplicity and the taste is out of the world. It is like a Clover, but 10,000 dollars cheaper! :-)
My sister in law roasts her beans daily in a cast iron skillet. She does love her coffee!
Gonna check it out!
COME LOOK! A HAPPY THREAD!
I gave up my shop a year ago, but I still roast and sell. My roaster can only max at about 18 pounds, so all my roasts are small, and my coffees are great Arabicas.
Starbucks is a wonderful hole for leftists to drop in their monies and feel cooolssss.
As for Starbucks we sometimes buy their espresso and use a Starbucks Serina (Saeco) Expresso machine to brew our European style coffee every morning.
Having just spent nearly 12-years living in firest Europe, then the Middle East, Asia and finally S.America, we have had the opportunity to acquire regional tastes in coffee. American's drink a weak brew which can be drank all day. Even American BOLD Coffee is weak tasting to us these days upon our return to the USA.
I have a bunch of french presses, but never use them any more. I liked the flavor, but I didn’t like the mess. Getting the coffee out of the grooves in the wire filter, dumping the grinds. The silt in the bottom of the cup never bothered me, but a lot of my customers didn’t like it.
I switched to chemex for individual cups when I wasn’t using my large titan brewers. I closed my shop before I found out about the amazing aoropress.
My guess is the Starbucks guy is terrified of the little press. Starbucks bought Clover ($10,000 plus vacuum machine) to get it off the market, but then this little $25 brewer emerges a year or two ago and bam! You have clover quality coffee anywhere! A lot of independent shops are starting to use them.
As for Starbucks we sometimes buy their espresso and use a Starbucks Serina (Saeco) Expresso machine to brew our European style coffee every morning.
Having just spent nearly 12-years living in finest Europe, then the Middle East, Asia and finally S.America, we have had the opportunity to acquire regional tastes in coffee. American's drink a weak brew which can be drank all day. Even American BOLD Coffee is weak tasting to us these days upon our return to the USA.
I haven’t perked coffee since 1971. I find it boring, to each his own.
Many churches in our town have Bible studies in the STBX.
Koren students have English lessons there.
Kids meet after team sports for a treat.
I am not sure I have seen in leftest feeling special there.
But the above groups may feel special none the less.
giblets! lol, yeah I had customers like you.
When I had my shop, I was amazed at the number of pastors that would come in during the week to hang out, study and meet with people. I got to know a lot of them and really enjoyed my store.
It would still be opened, if I had been a better business man. (picking a better location and having a drive thru)
I will thoroughly investigate that link!
I have roaster friends in Michigan, Nebraska, Louisiana and Texas. Nothing beats the small, skilled independent for quality.
“And I tell them about the fabled McDonald’s deep-fried apple pie of yesteryear.”
Do you mean the pie of the mid to late 80’s? If you do that pie was amazing. I Can’t imagine why it ever went away.
And coffee at a restaurant here probably averages $5, up to $8 or 9 if it’s an expensive restaurant.
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