Posted on 12/17/2011 6:14:19 PM PST by decimon
Natalya Murakhver, a New York food writer and mother of an 18-month year old daughter, loved her premium brand orange juice -- the "100 percent pure" and "not from concentrate" kind that comes in the colorful carton and tastes consistently delicious.
That is, until she said she learned from her first-time moms group that there's a "secret ingredient" in all premium orange juices that companies are not required to put on their labeling.
Now, after writing Whole Foods, she refuses to buy her favorite, "365" juice, amid uncertainty about its contents.
"One of the moms said she had read about [how the juice is made] and they held it in tanks for up to a year and it pretty much lost all of its flavor and had to be reinvigorated with these flavor packs, which are essentially chemicals," said Murakhver, 40, and co-author of "They Eat What?: A Cultural Encyclopedia of Weird and Exotic Food from around the World."
For the last 30 years, the citrus industry has used flavor packs to process what the Food and Drug Administration identifies as "pasteurized" orange juice. That includes top brands such as Tropicana, Minute Maid, Simply Orange and Florida Natural, among others.
Murakhver said the addition of the flavor packs long after orange juice is stored actually makes those premium juices more like a concentrate, and consumers need to know that.
(Excerpt) Read more at abcnews.go.com ...
Ping
If they were truly health conscious they would go to the store, but fresh oranges, buy a orange juice squeezer and there you go Mom! Fresh orange juice. People are funny. They want a consistent taste but don’t think through how something like that could happen. There isn’t a lot of consistency in fresh anything from the earth. It’s natural!!
Whaddya gonna do. I guess that’s why I just buy fruits I don’t trust any juices as healthy that are sold by stores.
My Grandmother always squeezed oranges for her juice. It goes to show the old ways are the best.
The article seems alarmist.
Children are starving in some parts of the world and this is what liberals care about.
If she read it, it must be true. And for God's sake, they're all chemicals. The acetic acid in your catsup and mustard. The baking powder in your cookies, etc... And ABC thinks this is news?
Then they add sugar and milk and other stuff...
This is why frozen concentrate is actually the freshest.
She’s right to be concerned.
40 years ago, if you bought juice, it was 100% juice.
Now, unfortunately, if you read the labels, what is called juice can be more accurately called drink, because there really isn’t any real juice that is nutritious.
All in the name of squeezing profits.
It’s amazing how long some of us have lived since we grew up on fried food, real butter - not that imitation that won’t even melt when left out -, real cream and all our canned food contained that awful sodium.
The secret ingredient which will cause
obesity and diabetes is SUGAR !
Well, we can’t have juice with flavor, can we?
Yep. You want orange juice, buy an orange!
Actually, you are dead. The preservatives in the OJ did their job wonderfully(only joshing).
Actually, you are dead. The preservatives in the OJ did their job wonderfully(only joshing).
Drinking too much Kool-Aid makes you post double........
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