[Hodar]

Microsoft indicated that Win7 will cost about what Vista costed when it was released.

Suggested Retail Price (MSRP)
Home Basic .......... $199.95
Home Premium ...... $259.95
Business ............. $299.95
Ultimate ............. $319.95

Linky

Looks like the MSRP is pretty close to $300 to me.

[DevNet]

No one pays MSRP so don’t pretend they do.

Notice you didn’t respond to the other half of my post.

[aft_lizard]

I always suggest people to purchase OEM from stores. Just go buy some cheap computer part(a fan for instance) and save about $200 off the OS, well not that much but pretty close.

http://www.newegg.com/Product/ProductList.aspx?Submit=ENE&N=3%2050001149%2040000368&Manufactory=1149&SubCategory=368&SpeTabStoreType=6

For instance Home Premium is $99 OEM.

[MediaMole]

The real prices are about half that. OEM copies from Newegg and other reputable dealers are far less than the MSRP. XP Home is $89 and Vista Home Premium is $99. Vista Ultimate is $178.

Vista Home Premium has the same $259 MSRP.

OEM copies are fully legal and work perfectly.

[antiRepublicrat]

I liked Steve Jobs' pricing joke for the OS X Leopard upgrade:

Home Basic .........$129.00
Home Premium ...$129.00
Business ..............$129.00
Ultimate ..............$129.00

"We think you'll choose Ultimate."