"Our evil plot to p*ssify James Bond appears to be working, My Love."
Posted on 09/05/2008 5:07:04 PM PDT by Diana in Wisconsin
London, England (BANG) - James Bond is to swap vodka Martinis for a new "Zero Zero Seven" brand of Coca-Cola. The drinks giant has teamed up with the makers of the latest Bond film "Quantum of Solace" to launch a special "Zero Zero Seven" version of their Coke Zero drink - named after the agent's code number 007.
"Quantum of Solace," which sees Daniel Craig reprise his role as the British spy, is released on October 31 and Coca-Cola will simultaneously launch the new "Zero Zero Seven" logo and limited edition black bottles in the $10 million deal.
The company hopes the marketing strategy will make Coke Zero - which is a sugar-free version of Coca-Cola - more appealing to men.
A spokesperson for Coca-Cola said: "It's an honor to partner Coke Zero with such an iconic franchise as Bond."
Bobby Britton, brand director of Coca-Cola Great Britain said: "The new edgier Bond persona is the ultimate embodiment of the Coke Zero brand personality and expected to make the brand more popular with its target audience of 20-something men."
The limited edition Zero Zero Seven Coke will sell for $3 at upmarket department store Harrods in London, as well as being available at other outlets across the U.K.
Named after Obama?
Tell the marketers to explore, “Moose Cola.”
"Our evil plot to p*ssify James Bond appears to be working, My Love."
... and his Astin-Martin will be relaced with a Honda hybrid
Is that Biden?
I might go see that.
"Named after Obama?"
No, that would be:
Zero-Zero-Suckup
He’s fighting an evil organization headed by- George Soros.
This thread was worthless without pictures!
His license to kill will be replaced with a license to perform conflict resolution.
Too late. They should have marketed this last spring when all the graduating seniors were referring to themselves as the class of “007”
The Walther PPK is out, pepper spray in.
Sean Connery starred in seven James Bond films, including six EON productions, and Never Say Never Again, produced by Kevin McClory. As the first actor to play 007, Sir Sean established James Bond as a world-famous cultural icon. In Connery’s films, it’s clear that the vodka martini is 007’s drink of choice, accounting for 25 percent of his alcohol consumption. During his tenure as 007, Connery averages one drink every 23.1 minutes. In his films, Bond tends to drink alone, or in private settings. In seven movies, 007 has a mere nine drinks in public places. Only three of these drinks are consumed in actual bars or nightclubs, one in Dr. No and two in Never Say Never Again.
One interesting note: in his seven films, Connery utters the phrase “shaken, not stirred” only once, in Goldfinger. One more: Connery later became a spokeman for Suntory, a whisky he drinks in You Only Live Twice. (He was also a spokesman for Jim Beam bourbon.)
Can he get that drink shaken, not stirred? If so, fret not.
Shouldn’t it have been 007-Up?
Even beer became lighter. The most successful new beers were diet beers, with all the body of Diet Shasta. To cloud men’s minds lest they think there might be something effeminate about diet beer, the advertisers presented it on television in commercials that always showed the thin brew in the mitts of some famous jock who walked with a rolling sprung-thigh gait, as if he had two kegs of Dortmunder Dark suspended from his inguinal canal.— Tom Wolfe, In Our Time.
I guess Craig must have gotten that gay makeout scene he was hoping for...
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