I have a business on SR540 in Winter Haven and don’t see it mentioned as an alternate route and I can see the light traffic from my window.
Ha—unless you are looking to increase business via drive-by, consider the light traffic a blessing.
I had to go to J’Ville this morning and it took me over three hours from Lakeland to the Champions Gate I-4 entrance, using backroads, which everyone else was using. (35 miles) Lake Alfred was stop and go. Mostly stop. What a mess. I came back on 75 and it was a breeze. I-4 now re-opened.