[Echo Talon]

You can if you are trying to instill Fear and Uncertainty and Doubt about the best selling object so you can sell the poorly selling Zune.

the word Zune was not in the article anywhere.

[Swordmaker]

...the word Zune was not in the article anywhere.

It doesn't need to be... but when you go into any store selling MP3 players (Except an Apple Store) there will be two featured players... the iPod and the Zune. Now, not knowing anything about them except what you've just read in an article spreading FUD about the iPod... which do you buy???

It's FUD.