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Dick's Sporting Goods Is Now Learning What the Consequences of Going Woke Are
Red State ^ | 08/23/2023 | Bonchie

Posted on 08/23/2023 6:18:36 PM PDT by SeekAndFind

Go woke, go broke. That's what conservatives say, and unfortunately, sometimes it's just rhetoric that doesn't materialize. Still, there are times when the adage proves true.

Enter Dick's Sporting Goods, the woke outdoor company that has prided itself on inserting itself into various cultural battles. As RedState reported, shareholders were greeted with bad news recently when it was revealed that Dick's saw a 23 percent drop in profit over the last quarter.

That sent the company into a freefall. On August 21st, the stock price was $141. Two days later, it was at $108 (for the up-to-the-minute price, click here). That's a dramatic drop for a well-known retail brand with so many years in the game.

The question is, what led us here? According to Dick's own admission, a sharp rise in retail theft has severely hampered profitability.

While we posted another double-digit EBT margin, our Q2 profitability was short of our expectations due in large part to the impact of elevated inventory shrink, an increasingly serious issue impacting many retailers.

That's more of a symptom than a root cause, though. The sudden onslaught of flash mob robberies and brazen shoplifters didn't just materialize for no reason, and I've got a pretty good idea of how we ended up here. 

A story in four parts. pic.twitter.com/onQK8chsWB— Bonchie (@bonchieredstate) August 23, 2023

Dick's has long prided itself on being at the forefront of the push for "Diversity, Equity, and Inclusion," which is just a fancy phrase for when a company wastes money paying do-nothings to push far-left policies within the broader culture. It's all about showing that a company is fighting for "justice" and is "giving a voice" to the whinest, most entitled members of its workforce. 

Unfortunately for corporations that went down that path, the bill for their activism is now coming due. Nothing is disconnected from the culture, and when Dick's decided to go all-in on being woke, that didn't happen in a vacuum. Rather, the company fed into a far-left behemoth that actively sought to change laws surrounding bail and shoplifting. The result has been anarchy, where criminals can walk into a store, clean out an entire section, and walk out with little fear they will be prosecuted.

This is what happens when corporations decide to insert themselves into the culture wars. For its part, Dick's was at the forefront of banning gun sales following the Parkland shooting, as if doing so would have any impact at all on mass shootings. By 2019, the company had fully invested in a DEI department and made it a centerpiece of its corporate strategy.

The consequences of that have been a 23 percent drop in profitability due to the abuse of policies the company either directly or indirectly supported. So do I feel sorry for Dick's? Not in the least. I think they should continue to enjoy the fruits of their labor to the fullest. 



TOPICS: Business/Economy; Politics; Society
KEYWORDS: dicks; woke
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To: SeekAndFind
I like Thorne supplements -- good, fresh, high quality products. I bought some extra products a couple days ago and spotted this new addition to their ordering page at the end of the ordering process...

I wrote to them about a spam problem and complained about this BS woke profile question. I told them I am done with Thorne because of this. They replied to my technical question, but didn't react to or answer my criticism of this woke crap and statement that I was done with them.

For the life of me, I cannot see how a Marketing Department could use the answer to this question to improve their products or product positioning. Are they going to concoct new, special tranny products?

21 posted on 08/23/2023 7:05:47 PM PDT by ProtectOurFreedom (We are proles, they are nobility.)
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To: SeekAndFind

Dicks…aptly named.


22 posted on 08/23/2023 7:10:41 PM PDT by WKUHilltopper
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To: Secret Agent Man

Dicks limp profits, weak ball sales, worrisome.


23 posted on 08/23/2023 7:10:51 PM PDT by Adder (End fascism...defeat all Democrats.)
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To: ProtectOurFreedom

They are doing it for a two-fold reason. They can just ask the Gender rather than Sex question to allow the woke alphabet to put in what they want but then they ask the at-birth question for liability since there are supplements that might hurt a woman or man.


24 posted on 08/23/2023 7:12:14 PM PDT by KC Burke
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To: SeekAndFind

My son’s friend briefly worked at a Dick’s. The staff are indeed trained not to intervene in shoplifting but instead note details and notify mall security.

After he saw two multiple-person / gang shoplift episodes, he quit. He said he couldn’t stand to watch it.


25 posted on 08/23/2023 7:13:50 PM PDT by PGR88
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To: SeekAndFind

Here’s my story:

I needed a live bait bucket and Cabela’s had one at a good price. I paid online and when I got to the store the bucket was wrapped up in a bag, so I didn’t inspect it.

I get home to discover the battery-powered bubbler, the critical part, was missing. So, I go back to the store.

They’re apologetic, and I go to get another one off the shelf. Out of the five buckets on the shelf, three of them were also missing the bubbler! To remove it took a phillips screwdriver, so whoever stole them came to the store with a tools.

I took them up to customer service to keep someone else from getting burned. So, out of the six thay had on the floor, four were unsaleable. The CS person told me they had loss prevention and cameras on site but still there was stuff still walking out the door. I’m ashamed of my fellow fishermen.

Well, at least one of them.


26 posted on 08/23/2023 7:26:51 PM PDT by Not_Who_U_Think
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To: SeekAndFind

The performance of Dick’s stock is completely flaccid.


27 posted on 08/23/2023 7:40:16 PM PDT by chud
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To: SeekAndFind

The corporation is perfectly named—a constant reminder of who they are.


28 posted on 08/23/2023 7:43:40 PM PDT by cgbg ("Creative minds have always been known to survive any kind of bad training." Anna Freud.)
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To: crusty old prospector
Living in Manassas, Virginia, I went to a Dick's to see what kind of bowling stuff they had.

Nothing!

When I asked why, I was told there was no market for bowling stuff in this area.

A bowling alley - Bowl America Bull Run (changing over to Bolero), is about a mile away from the store.

29 posted on 08/23/2023 7:53:07 PM PDT by 7thson (I've got a seat at the big conference table! I'm gonna paint my logo on it!)
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To: KC Burke

“since there are supplements that might hurt a woman or man.”

That’s an interesting aspect that I had not considered. Thanks for offering that.


30 posted on 08/23/2023 7:54:41 PM PDT by ProtectOurFreedom (We are proles, they are nobility.)
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To: SaveFerris

McDonald’s sucks. Their burgers look like they’ve been wadded up in the glove compartment of a car for 2 days.


31 posted on 08/23/2023 8:00:13 PM PDT by MachIV
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To: SeekAndFind

Been driving past Dicks for years.


32 posted on 08/23/2023 8:06:09 PM PDT by MileHi ((Liberalism is an ideology of parasites, hypocrites, grievance mongers, victims, and control freaks.)
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To: SeekAndFind
Diversity, Equity, and Inclusion," which is just a fancy phrase for when a company wastes money paying do-nothings to push far-left policies within the broader culture.

It’s more than that. It is specifically anti-white and anti-West.

33 posted on 08/23/2023 8:09:13 PM PDT by Altura Ct.
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To: SeekAndFind

May they rot in hell.


34 posted on 08/23/2023 8:10:11 PM PDT by JimSp
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To: 7thson

I was just telling my son that one of my favorite game shows back in the day was Bowling for Dollars.


35 posted on 08/23/2023 8:20:22 PM PDT by crusty old prospector
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To: MachIV

I’ve gotten pretty good Quarter Pounders, Big Mac’s and cheeseburgers

I don’t mind them and the BOGO helps

But it’s not for everybody 😬

I understand


36 posted on 08/23/2023 9:01:39 PM PDT by SaveFerris (Luke 17:28 ... as it was in the days of Lot; they did eat, they drank, they bought, they sold ......)
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To: crusty old prospector

I refuse to set foot in the place.


37 posted on 08/23/2023 10:38:23 PM PDT by Smellin Salt (I’m )
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To: notdownwidems

Last time I was in the local Dick’s was before their gun ban. I got a good price on a Mossberg 590, but haven’t stepped foot in there since.


38 posted on 08/23/2023 10:39:49 PM PDT by Impala64ssa (81 million votes my ass!)
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To: SeekAndFind

39 posted on 08/23/2023 10:49:11 PM PDT by Impala64ssa (EVERY TIME A HEMI STARTS, A PRIUS DIES!)
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To: SeekAndFind

Dicks is building a huge store with climbing rocks, shooting galleries, etc outside of Binghamton NY....it will be their largest store.....people there seem enthusiastic..


40 posted on 08/23/2023 10:50:10 PM PDT by cherry
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