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NBA PLAYOFF VIEWERSHIP FALLS OFF THE CLIFF
Powerline ^ | 1 Oct 2020 | Paul Mirengoff

Posted on 10/01/2020 7:41:25 AM PDT by Rummyfan

Ben Strauss of The Athletic takes a deep dive into the television ratings for this year’s NBA conference finals. He finds that the ratings themselves took a deep dive:

[T]hese were two of the least-watched conference finals series ever, despite featuring the league’s most famous player (LeBron James) on the league’s most famous franchise (the Lakers). It happened despite Nielsen using “Out of Home” viewership for the first time ever at the start of September, which likely goosed NBA numbers between seven and 12 percent.

As explained here, the traditional ratings method only counted TVs in households towards the overall numbers. The “Out of Home” method also counts TVs in hospitals, airports, restaurants and offices. Naturally, this method generates better ratings

(Excerpt) Read more at powerlineblog.com ...


TOPICS: Miscellaneous; Politics; Society; Sports
KEYWORDS: nba; ratings; whocares
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Good! Get woke, go broke.
1 posted on 10/01/2020 7:41:25 AM PDT by Rummyfan
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To: Rummyfan

Maybe they can all move to Wakanda away from evil White people...


2 posted on 10/01/2020 7:43:26 AM PDT by EEGator
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To: Rummyfan

#BoycottNBA


3 posted on 10/01/2020 7:43:55 AM PDT by campaignPete R-CT (Committee to Re-Elect the President ( CREEP ))
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To: Rummyfan

I think our famous high school graduate who plays basketball very well (LeBron) should start learning Chinese and then get on a plane to take the NBA with him.


4 posted on 10/01/2020 7:44:03 AM PDT by laweeks
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To: Rummyfan

Too bad, so sad


5 posted on 10/01/2020 7:44:22 AM PDT by Altura Ct.
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To: Rummyfan

Who wants to watch games where the overpaid athletes exhibit distain for our country?


6 posted on 10/01/2020 7:44:38 AM PDT by apocalypto
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To: Rummyfan

Who wants to watch games where the overpaid athletes exhibit distain for our country?


7 posted on 10/01/2020 7:44:39 AM PDT by apocalypto
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To: EEGator

Wait until they find out Wakanda was created by a couple of Jewish guys.


8 posted on 10/01/2020 7:45:22 AM PDT by Rastus
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To: Rummyfan

Wow.

I’d wondered if Nielsen was using the “out if home” numbers.

Bet they’re screwing with the ratings from the debate, too, to lower the ratings for that.


9 posted on 10/01/2020 7:45:30 AM PDT by mewzilla (Break out the mustard seeds.)
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To: EEGator

“Maybe they can all move to Wakanda away from evil White people...”

I heard they are all going to Hawaii. I am sure the natives will be pleased.


10 posted on 10/01/2020 7:46:04 AM PDT by alternatives? (If our borders are not secure, why fund an army?)
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To: Rummyfan

Well, good. Now, the same for the NFL.

Hopefully, SOMEONE up top gets the message.


11 posted on 10/01/2020 7:46:07 AM PDT by hoagy62 (DTCM&OTTH)
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To: Rummyfan

What is this NBA of which you speak?


12 posted on 10/01/2020 7:46:25 AM PDT by FreedomPoster (Islam delenda est)
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To: Rummyfan

I hope the NFL and NBA lose their A$$es on this! I hope these thug/activist “athletes” have to get real jobs! You know they’ll piss all their money away!


13 posted on 10/01/2020 7:46:50 AM PDT by Artcore (Trump 2020!)
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To: Rummyfan

They are counting TVs in public places????

I’ve seen TVs in public places where nobody is paying attention to whatever is being broadcast.

How can you get a realistic picture of how many viewers you have, by counting a TV in a place where you can’t accurately count how many, if any, are really watching?

Even in a sports bar environment, not everyone is watching the game.

This reminds me a bit, of decades ago, when I was in the newspaper business. The circulation numbers would be inflated sometimes, as we gave away free copies of the paper, and counted those as part of circulation numbers. They seem to be doing something similar, by counting TVs in public areas as part of the ratings.

But even with these additional TV sets, the ratings are still cratering. Bad news for the NBA.


14 posted on 10/01/2020 7:47:26 AM PDT by Dilbert San Diego
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To: Rummyfan
NBA PLAYOFF VIEWERSHIP FALLS OFF THE CLIFF

OF COURSE!

15 posted on 10/01/2020 7:48:06 AM PDT by .30Carbine
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To: apocalypto

Nothing is sacred anymore. American’s can only tolerate so much political crap. Historically, sports were neutral territory for everyone to relax and enjoy. Dam Chinese own these sneaker sponsored droids.


16 posted on 10/01/2020 7:49:19 AM PDT by Broker (Truth & Transparency & Equal Justice)
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To: Rummyfan

Once upon a time I was a big NBA/Laker fan. Today, I wouldn’t walk across the street to see one of their games and I never view one on TV anymore. When Sports becomes Political, tune me out.


17 posted on 10/01/2020 7:49:40 AM PDT by Old Retired Army Guy
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To: Rummyfan

Obviously true. A bar, waiting room, car dealer, car wash station, airport not playing CNN, a restaurant waiting area can leave the game on and not get the complaints they would receive about CNN or Fox. But the ignore the game, watch it just they are board.


18 posted on 10/01/2020 7:49:51 AM PDT by Robert A Cook PE ( I can only donate monthly, but the radical ABCNNBCBS does it every hour on their news.)
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To: Rummyfan

Does anybody know if bars and restaurants are obligated to play sports on their TV’s for cable deals? I was out last night and every tv was playing some game. Not a single person was watching.


19 posted on 10/01/2020 7:50:22 AM PDT by Betty Jane
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To: Rummyfan

Good.....Maybe they should all go back to college and actually get a degree.


20 posted on 10/01/2020 7:51:45 AM PDT by Sacajaweau
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