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Cracker Barrel CEO whines that she got 'fired by America' for woke redesign
Daily Mail ^ | 0:07 EST, 27 November 2025 | Updated: 04:50 EST, 27 November 2025 | MARTHA WILLIAMS

Posted on 11/27/2025 5:24:37 AM PST by E. Pluribus Unum

Cracker Barrel's embattled CEO has complained that she was 'fired by America' in a recent interview. 

Julie Felss Masino, the restaurant's president and chief executive officer, was saved by investors last week after 75 percent of shares were cast in her favor. 

The vote came after Masino's controversial efforts to give the brand a 'woke' revamp.  

In an interview with The Blaze's Glenn Beck, Masino discussed her leadership role.

'This is probably very unfair to ask you. Were you surprised you weren't fired?' Beck asked. 

'Um, I feel like I've been fired by America,' Masino said with a laugh. 

'That's probably worse,' Beck responded. 

Speaking alongside senior vice president of store operations Doug Hisel on The Glenn Beck Podcast, Masino said she never intended to redesign the entire restaurant.  

Cracker Barrel's embattled CEO has complained that she was 'fired by America' in a recent interview 

Julie Felss Masino, the restaurant's president and chief executive officer, was saved by investors after 75 percent of shares were cast in her favor 

'I think a lot of people think that Doug and me and other people sit around, are like, "Let's remodel Cracker Barrel." Nothing could be further from the truth,' Masino said.

'The notion for some of that truly came out of a lot of the work that we were doing on how do we improve food and experience. When we were talking to our guests, they said, "Stores could be a little bit more comfortable. They're real dark. I can't read the menu."'

Masino confessed that she and her team may have missed the mark with their efforts to rebrand. 

'We're sorry that that's what people feel,' Masino said. 

'That was not the intent. It was not the intent. It hurts me, because I don't want people to be...'

(Excerpt) Read more at dailymail.co.uk ...


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KEYWORDS: ceo; crackerbarrel; masino; missbossgirl; problemglasses; restaurants
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To: SaveFerris

That works.

The heck of it was they were building some pretty decent ICE cars for the last 10-15 years.


141 posted on 11/29/2025 3:01:59 PM PST by FreedomPoster (Islam delenda est)
[ Post Reply | Private Reply | To 140 | View Replies]


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