I have heard it said that white people are generally pretty color-blind when it comes to advertising. They look at the product and consider whether the product might be a good thing to buy. That's pretty much all that white people see. Now, the trend discussed in this article is very real, and white people ARE beginning to notice and ARE offended by how blatant it is. So, that is a shift. But, in the past, white people didn't much care about this stuff.
It is, apparently, different with blacks. They buy products advertised by blacks, not whites. Too many white people in a commercial just means it's a white man's product and is not suitable for blacks. They notice this stuff and they act on it. Which is why companies make a point of including blacks everywhere. If they don't they are likely to lose black customers. Whereas, having blacks in commercial does not (generally) offend white people, because white people (generally) don't even notice the colors. But this is changing now because the commercials have become so over-the-top and offensive.
that was a good take on this. now do women belittling their muddled, befuddled hubbies.
Everything is different with blacks.
Anyone seen a black woman in a lady’s razor commercial?
Blacks really need to get in touch with their inner-selves;)
What you said is correct.
Almost never-ever will you see a Coal black person in a commercial; TV loves that Bronzed Watered Down Black Girl look. I noticed back in the 70s that the majority of black women protrayed are a Muloto (more bronze than black but definitely high white content with golden hair). Black for intents and purposes of advertising and attractive enough for men to want to see. Every race is watered down historically, but in the USA the black community is 98.2% likely blood from another race since their arrival in America.