Posted on 07/24/2023 10:03:44 AM PDT by Morgana
Elon Musk unveiled perhaps his most vigorous shakeup of Twitter so far on Monday: rebranding the social media platform and the famous blue bird with X.
After buying the platform for $44 billion last year, Musk announced a number of changes, including limiting the number of tweets users can see and installing a subscription system for blue ticks that saw the verification taken away from notable profiles.
The changes have alienated some users and turned off advertisers, leaving the microblogging site vulnerable to new threats, including rival Meta's new text-based app Threads that directly targets Twitter users. Despite this, Musk has remained persistent in his vision for the company, seeking to eventually culminate with his 'everything app'.
In his latest shake up, Musk reached out to his fans for logo ideas and chose one, which he described as minimalist Art Deco, saying it 'certainly will be refined.' He replaced his own Twitter icon with a white X on a black background and posted a picture of the design projected on Twitter's San Francisco headquarters.
This was a vastly different process to Twitter's famous blue bird, which saw three professional designers undertake an extensive process that involved dozens of versions of minimally different birds.
The rebrand didn't appear to impress many already on Twitter/X this morning following the change. One user vented: 'Can someone tell this man to leave Twitter alone?', while another joked: 'Twitter is rebranding to X and I can't help but ask Y.'
'Wtf is X???? Can somebody tell this man to leave twitter alone?' another user wrote.
The marketing experts have also now had their say, and many haven't been subtle in their damnation of Musk's approach, deemed by some as 'absolute marketing suicide'.
(Excerpt) Read more at dailymail.co.uk ...
Marketing “experts” do not have such a great reputation according to bud light and target.
LOL!
ZZ Top’s song “I Heard It on the X” is prophetic!!!
The 'marketing/PR community overlaps with the sexual weirdo, white liberal 'elite' communities.. so of course they'll condemn Musk - they hate him.
X-crete?
I've always hated that bird.
when someone that has built about a trillion dollars of companies based on his smarts and intuition changes course - I just assume listen to his advice, not ‘marketers’....unless of course someone can point me to a ‘marketer’ that is worth a few hundred billion dollars based on their ‘marketing genius’ skills.
Are these the same marketing “experts” that thought the Bud Light fiasco was a good idea?
>>Therefore my expectation is more people will leave the service, rather than join it, in the immediate aftermath.
You think people that use and enjoy twitter (yes there are many) are going to leave soley because the brand-name changed? I don’t think so.
: )
Twitter became a verb, as in “Twit me”
No one is going to “X” anyone.
Ever.
“Trump’s account was reinstated months ago.”
~~~~~~~
Ok, that”s one.
Who else?
The vast majority of those removed that January 6th, have NOT been restored.
Those that appeal are told they broke the ‘rules”, and nothing else.
I said I think more will leave over the name than join over the name.
I just searched there for the words “poll x name” and several of the first that came up showed 90+% wanting to keep the old name and/or logo.
So far Musk vs The World is: Musk 100. World 0.
I’ll bet on Musk
The X represents your soul when you are a member of twitter.
X-it.
Xfer
Definition: to remove or convey from one place or person to another
Synonyms: pass on, consign, convey
Example: Please xfer my views to her.
Aha, that makes sense.
I’ll go with the Musk guy...hard pass on the Marketing experts that gave us TrannyBeer.
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