Posted on 04/17/2023 2:55:55 PM PDT by chuck allen
McDonald’s is debuting several small changes to its Big Macs and Classic Cheeseburger that the company believes to be a huge improvement in their overall quality.
Known internally as “Best Burger,” the changes involve the tenth-pound burgers used in its classic Hamburgers and Cheeseburgers, McDouble, Double Cheeseburger and Big Mac. The changes will include softer buns that are toasted, melted cheese and onions that are added to the patties while they are on the grill to give them a caramelized flavor.
The company is also adding more sauce to its Big Macs, to ensure customers get more sauce in every bite. And it is adjusting its grill settings to improve the sear on the burgers. It is also tempering the cheese so it melts.
The changes are all relatively small individually. The burgers will still be cooked frozen, unlike made-to-order Quarter Pounders. And the burger patties will still be kept in warmers, though operators will prepare smaller batches of them more frequently to reduce the amount of time a typical patty is held before being served.
“We found that small changes, like tweaking our process to get hotter, meltier cheese and adjusting our grill settings for a better sear, added up to a big difference in making our burgers more flavorful than ever,” Chad Schafer, senior director of culinary innovation for McDonald’s USA, said in a statement.
McDonald’s has been pushing to improve the quality of its menu in a bid to dispel consumers' skepticism about fast-food quality. The Chicago-based burger giant in 2021 added a new line of upgraded chicken sandwiches, which it now calls “McCrispy.” Three years before that, the company started serving Quarter Pounders made to order with fresh beef.
McDonald’s is coming off a strong sales year in the U.S. The company did not close locations for the first time in years and total system sales grew 6% to nearly $49 billion, according to data from Restaurant Business sister company Technomic.
I envy you…I’m not in any city by any means, but still too many people - and growing. I’ll take that drive any day.
Pretty cool.
That’s an awesome grill.
I find it fascinating that so many commenters on this thread haven’t eaten at McDonald’s in years and years, and yet they find it very appropriate to excoriate them.
I’m old. I remember when Dad would get us the 15 cent hamburger for a very special treat. I’ve eaten at McDonald’s all over the world—especially loving trying the specialties of the countries. McSpaghetti in the Philippines is still my favorite in that category.
When my husband and I go on road trips nowadays, and we need a fast cheap meal, I always open my McDonald’s app and we see what “Deals” are available. At home I cook from scratch and we eat very healthily, but on the road, I’ll just say it flat out. Hubby and I love McDonald’s.
I haven’t touched that garbage in years
Like everyone else: the good parts are wonderful & the stressful parts are terrible!
The changes will include softer buns that are toasted, melted cheese and onions that are added to the patties while they are on the grill to give them a caramelized flavor.
I will not order and McD’s burgers then, as I do not like, nor digest well, onions.
When the McDLT came out my cousin worked at a McD’s, and I was pre-teen, so I was offered so much per sticker to put on the styrofoam containters. I made a mint sitting on my butt!
I have something I would offer to McDonald’s if they tried to sue me.
They would not be pleased.
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