Never been on a cruise so I have no idea of the typical demographics but, as counter-intuitive as this is to my way of thinking, I bet they will get decent turnout from the sheeple.
I have done 36 cruises before, with half a dozen different cruise outfits. The demographics has changed over the years.
My 1st cruise was in 1988 and it was more seniors and people in their 50’s. Now it is a mix of young and old and many children.
Families with children have discovered what a bargain a cruise vacation is and how stress free it is. The children get free baby sitting and excellent counselors to entertain the kids all day long. I think the kids have more fun than the adults.
We made the mistake of taking our 5 & 3 year old kids on their first cruise, and then they would not let us ever go without them! Before they went on to college, our kids had done 16 cruises with us.