Posted on 09/23/2020 5:12:14 AM PDT by Olog-hai
The Uncle Bens rice brand is getting a new name: Bens Original.
Parent firm Mars Inc. unveiled the change Wednesday for the 70-year-old brand, the latest company to drop a logo criticized as a racial stereotype. Packaging with the new name will hit stores next year.
We listened to our associates and our customers and the time is right to make meaningful changes across society, said Fiona Dawson, global president for Mars Food, multisales and global customers. When you are making these changes, you are not going to please everyone. But its about doing the right thing, not the easy thing.
Several companies have retired racial imagery from their branding in recent months, a ripple effect from the Black Lives Matters (sic) protests over the police killing of George Floyd and other African Americans.
(Excerpt) Read more at apnews.com ...
Good observations thanks!
We have a word “sirrah” for that which nobody much understands anymore but I still use it.
Apparently Alexander you are poorly informed
My God the shite freepers say
62 years old
Immersed in Majority or plurality black culture from Mississippi To Haiti to Jamaica to west Africa and so on nearly all my life and the only time Ive ever seen older black men called uncle is in Harriet Beecher Stowes agit prop
I was mentored by older black men having been raised in a large construction family and never once called any of them no matter how beloved.....uncle
Nor did we say mammy...not in my lifetime
No, you listened to Twitter.
Comet American shipper via Freeport in your fair state
I used to carry 100,000s of tonnes of it
...used to own ships....
Mars should put a white woman on the packaging - then in five years poverty pimps will complain only white people are on packaging...
It means the company is racist. Why would you get rid of a black man who is the sponsor off the cover and rename it "Ben's Original". BTW, have you met Ben?
I wonder when they will stop producing brown chocolate because it is racist. Of course, if they replace it with white chocolate, that will also be racist.
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