HA, HA!!!
Maybe catering your ad campaigns around 1.8% of the population and against the moral foundation of the majority of the population isn't such a bright idea after all.
Maybe catering your ad campaigns around 1.8% of the population and against the moral foundation of the majority of the population isn't such a bright idea after all.
Agreed.
CONGRATULATIONS FOR BEING A PROUD PENNY SHOPPER! Or
SHOP PENNY'S WITH PRIDE!
This last ad campaign did for Penny's what "Gay Days" did for Disney World. Now parents have to ask, "Is it safe to take my child to J.C. Penny's?"
Great move guys...just spectacular. *Investor grade face palm*
Also agreed.
Americans don’t usually shop at faggot stores. JCP has moved themselves into pervert territory and away from family safe. No reason to ever go there again.
Their niche was "good quality at reasonable prices for middle-class shoppers". JCP cannot compete against WalMart on price.
I understand giving minorities ‘a voice’, we all have a voice.
But what the left has done with the gay first President, gay marriage, gay this, gay that..........has pushed Americans too far.
And it’s showing.
I used to shop at JCPenny. They had good quality American made clothing. That was a long time ago. I quit shopping there way back. They are blind.
No No No, it has nothing to do with hiring a homosexual to be the face of your company! Its only because of bad business decisions by the new CEO-It has to be!!!!
Read the reviews at the link. I agree with every one of them. J C Penny is going the way of K Mart and Sears. Maybe they can buy into K Mart?
That, and assuming your customers are too thick to make decisions in their own self-interest.
There is something magical when you are using a coupon or buying something on sale, that gets the customer to buy your products. Everyday low pricing does not work in this retail environment. Everyone wants to think they got a good deal.
Read the reviews at the link. I agree with every one of them. J C Penny is going the way of K Mart and Sears. Maybe they can buy into K Mart?
This is the problem with know it all executives and advertising. He is thinking like a democrat. He said “marketing has not done its work” as if marketing only proces sales. Bad marketing, like the jcpenny fiasco, COSTS sales.
JCPenny now has a stigma associated with it caused by this “bad taste” campaign. Cause and effect.
DITTO. Ask JLo.
Most of JCP’s competition carry similar (or the same) merchandise at similar prices. What helped keep Penney's shoppers loyal was the friendly atmosphere and service they received from store employees, in combination with the coupons. It was a middle America store. In less than a year, Johnson has alienated much of the JCP customer base.
The coupons are now gone as are a number of those same employees, as Johnson terminated a number of employees, some who had been with the store for over 20 years (http://www.freerepublic.com/focus/f-chat/2879419/posts). Their roles are being filled by the overwhelmed and underpaid remaining staff.
In addition, I've heard the stories of how those longtime employees were let go....told they were fired on the spot and escorted out of the store by security. Not exactly the kind of stories that promote customer favor in a community.
His having a pants-wearing lesbian who trashes the sacrament of marriage every day that she’s on probably doesn’t help.
Just to see that he/she/it on their advertising turns me off 100%.
I won’t even park my car outside their door to walk thru it to get to the other stores.
1.8% of the population is doing tons of damage to our country, and this kind of nonsense doesn’t help.
They screwed up in both social issues and fiscal policies. The sales are what kept folks coming and helped them reduce old inventory. The “everyday low proces” was a scheme to cut losses/increase profits on inventory that nobody wanted at original prices and is having the exact opposite effect - now they can’t sell it at “everyday low prices” and don’t exercise the sales mechanism to clear it. Eventually they will fill up with items nobody wants and can turn into a museum instead of a department store.
