Jesus knew the rich man was worshipping his money. That is not a pattern for all of us to follow.
Jesus went on to say “The love of money is the root of all evil.” That’s not saying that “money” is the root of all evil. These prosperity preachers and big time TV evangelists definitely LOVE the money.
Benny Hinn wrote a book about visiting Heaven. If God gave me the opportunity to go visit Heaven, I sure wouldn’t charge anyone to tell them about it. But, hey, that’s just me.