Posted on 07/20/2021 8:35:43 AM PDT by SeekAndFind
Black Rifle Coffee is a premium, small-batch, roast-to-order, veteran-owned coffee company based out of Utah. It has seen tremendous success over the past couple of years and has been dubbed the conservative alternative to Starbucks. But social media has been abuzz over the past few days regarding an interview Black Rifle CEO Evan Hafer gave to the New York Times Magazine. In response to the interview, The Post Millennial wrote that Black Rifle “goes woke, throws customers under the bus in bizarre NYT interview.” In addition, Newsmax said the company had called out some of its customers as “a repugnant group of people.”
Conservatives on Twitter expressed outrage.
“Black Rifle Coffee is DONE!” tweeted conservative author Nick Adams.
“It looks like Black Rifle Coffee, a company which became famous because of conservatives, is now trying to distance themselves from conservatives,” tweeted Brigitte Gabriel, the founder of ACT for America.
Something didn’t sound right about this.
Let’s get the air cleared right away. Black Rifle Coffee’s founder and CEO has spoken out and is disputing how his comments were presented by the New York Times and represented by those reacting to the article, who were led to believe that Black Rifle Coffee bashed conservatives.
Evan Hafer decided to set the record straight regarding the “significant amount of misinformation being put out on the internet” about Black Rifle Coffee and about statements that he has made.
Hafer quickly debunked the notion that he made derogatory remarks about BRCC’s customers or conservatives and then proceeded to explain how the New York Times deliberately twisted his words
(Excerpt) Read more at pjmedia.com ...
Agree. Surprisingly, most, especially those on the right, fail to independently record ANY interview they give, especially to lame stream media outlets with a history of twisting words and creative editing!!
They got a huge eff you from me. Actually wrote it out in an email and told them they were dead to me.
Black rifle retweeted the NYT article. They were obviously quite happy with it and how they were portrayed until they started to receive blow black. Then they want into CYA spin mode. I’d take anything they say now with a grain of salt.
NYT apparently got what it wanted judging from the fallout. Mission Accomplished.
And BRCC got what they wanted: a progressive leaning profile in the NYT to impress Democrats on Wall Street. No doubt the Wall Street cash spigots will now open up and an IPO has gotten closer to reality.
The Alinsky/Cloward Piven operations have been successful and have faced very little opposition.
Almost as if he might be related to Florida man...
Stick yourself into a diseased entity, expect to suffer the red-hot silver needle...
At least that's the way I remember hearing it at P.I....
Perfect post. He should know better.
Yep. Really and incredibly stupid move to speak with the NYT.
It's not like this is the first company to sell clothing, with their business name/logo on it. How many mug shots do you think are out there, showing "repugnant" people wearing Coke or Nike shirts, or NFL jerseys? Tens of thousands?
And how would the CEO of Coke or Nike, or an NFL team owner respond, if some reporter asked them about a mugshot showing their logo? They would literally laugh in the reporter's face, and probably ridicule them for suggesting that the company had any control over who wore their merchandise. It's simply the truth, and the most obvious response to an amazingly stupid question.
The coffee guy didn't do that. Bottom line, either he's an idiot, or he's trying out the "woke" business model...
If you are explaining you are losing.
“You’re”...
It means you’re a n00b, n00b.
From the looks of this thread, some of these n00b chumps have got stock in Black Rifle Commies.
Is it just me, or has the general level of discourse here deteriorated to the point where people can no longer disagree agreeably?
I posted something here that was admittedly wrong, but rather than simply showing me the error of my way, it seems everyone decided to call me a moron.
That being said, although Starbucks has insulted me and pretty much admitted that they don’t care if I ever buy their coffee, they don’t market their product to conservatives. Their base is Antifa.
BRC marketed their product to hard core conservatives. It’s an in your face market to second amendment supporters and other people that Starbucks considers extremists. Then BRC comes out and first disavowes a young man who clearly used a gun in an act of self defense and says they don’t want that kind of person buying their coffee and then they try to disavow the very conservatives that are being hunted down as extremists by the Fraudulent Justice Department for exercising their first amendment rights.
As far as I am concerned, I’d rather buy from my enemy than a friend who will stab me in the back. These guys are either too stupid to run a business or too stupid to see they are being used by the enemy. They are either deliberate tools of the leftist establishment or useful idiots.
Either way I won’t buy their product.
Free Kyle!!!!
LOL!
“So, your calling someone whose been here for 15 years a noob means what exactly?”
Anyone who’s been here one day less than I have is a noob, noob.
L
I always carry a 10 pound bag of salt with me, especially if I have to listen to any corporate officer or any of the media.
Usually I find that 10 pounds isn’t enough.
Umm no. #fail
Here is my comment:
“ So, your calling someone whose been here for 15 years a noob means what exactly? Idiot talk?”
I never said nor meant you are, which could be shortened to you’re, I said your, meaning possessive. You’ve to understand the language better than that if you want to call me out on it. Otherwise you look foolish. You are wouldn’t even make sense in that sentence.
Besides, even if I did mean you are, it would be trivial and irrelevant.
BMS 1, DC 0
As usual, the humorless take exception.
Glad you are keeping score. Must make you feel special... Or... something.
There aint many of us that can call you noob.
I once put together an excel spreadsheet with FReeper numbers and their login names. More than half had been banned or suspended, and that was more than a decade ago.
I think my FReeper # was ~1150.
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