“Trump’s #1 goal is to win over White female voters. An astonishing 56% of them supported him in 2016, and by all accounts they are wavering. Not sure how he can do this.”
I agree. Case in point; my mom. She hates President Trump. She will vote for him (because she despises the Democrats) but she hates Trump’s demeanor, name-calling, etc. She refuses to watch the debate for fear of how Trump will be demeaning to Biden.
The only thing, in my opinion, that President Trump can do to win over voters like my mom is to be a gentleman.
His demeanor at the ACB announcement was perfect.
I believe their strategy is to provoke Trump to anger to show him as unstable. If his advisers were wise, tell him to keep his cool no matter what is said.