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With $720 Self-Tying Sneaker, Nike Loosens Ties to Retailers
WSJ ^

Posted on 12/04/2016 9:39:55 AM PST by Red in Blue PA

Nike Inc. this week begins selling a pricey sneaker with self-tying laces, a high-stakes test of the company’s technology investments and efforts to sell more products directly to consumers.

Since its founding, Nike has predominantly been a wholesaler. But as shopping shifts online, Nike is moving to lessen its reliance on retailers. It wants to double its direct sales to consumers to $16 billion by 2020, particularly as rivals Adidas AG and Under Armour Inc. have become more competitive in recent years.

That is where the self-lacing $720 HyperAdapt sneakers play a role. The company is offering the shoes exclusively on its relaunched Nike+ app and at a new retail store in New York City, beginning on Thursday. The idea is to hook consumers into buying via its app or visiting Nike stores for limited-edition sneaker releases, which to date has been a near-weekly phenomenon at Foot Locker and other retailers.

(Excerpt) Read more at wsj.com ...


TOPICS: News/Current Events
KEYWORDS: selftyingsneakers; sneakers
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To: Stevenc131

I use the elastic laces, just take out the regular laces and replace them - they never come undone at bad times like on the treadmill!


21 posted on 12/04/2016 10:00:05 AM PST by GnuThere
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To: metmom

Exactly as Islam wants us to proceed...


22 posted on 12/04/2016 10:00:59 AM PST by YouGoTexasGirl
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To: Red in Blue PA

People can’t tie their own shoes?

Good grief! My most expensive shoes were $400.

These sneakers are away overpriced.


23 posted on 12/04/2016 10:01:47 AM PST by goldstategop ((In Memory Of A Dearly Beloved Friend Who Lives In My Heart Forever))
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To: Red in Blue PA
Exactly who is going to waste $720 on a pair of self tying shoes other than gang bangers and drug dealers?

Actually anyone in the hood. It only sets your EBT balance back by some seven hundred dollars.. which under Obama don't max out easily. So there will be plenty of buyers and Nike will profit from tax dollars.

24 posted on 12/04/2016 10:04:41 AM PST by libh8er
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To: Red in Blue PA

You are missing the point.

It’s like saying why would anyone spend $5k, $10k or over $20k for a time piece from Cartier, Omega or Rolex, when a $19.00 Timex does the same thing?

It’s about exclusivity.

Like buying a Mercedes instead of a Ford Fiesta. They will both get you to the same place but, the you arrive in Style in one.


25 posted on 12/04/2016 10:08:54 AM PST by Vendome (Don't take life so seriously-you won't live through you're anyway - "Enjoy Yourself" ala Louis Prima)
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To: AnotherUnixGeek

They are necessary for the two-year old’s day “care” centers, where adult-child ratio is so low and no biological connections—once the Natural Family is replaced, like in Brave New World, so the State can control every single “idea” that a child has about “reality” (Truth (God)).

Our “culture” is trying to destroy all agency in people (”smart” phones LOL) , so they are dependent for life on the State/Others— (the elites/corporations). “Thinking” takes DOING and PRACTICING otherwise the Mind atrophies. When gadgets do all the work for the Mind—there will be no “Mind”. Agency has to be bred out of man and Free Will destroyed in children (all Wisdom of the Ages/Western Civ/Christianity has to be ERASED), as Fichte stated in 1810 for the NWO (of happy slavery of the masses).

Using screens/computers by children destroys integration of the brain/shuts down parts of the brain/dehumanizes/warps Reality and programs, so thinking for self is impossible—Brain won’t be “mapped” and integrated, as agency requires unstructured playtime/human interaction with loving family role models who teach about Nature (Reality of Laws of Nature), so maturity can be reached.

http://quotes.liberty-tree.ca/quote_blog/Johann.Fichte.Quote.7318


26 posted on 12/04/2016 10:09:40 AM PST by savagesusie (When Law ceases to be Just, it ceases to be Law. (Thomas A./Founders/John Marshall)/Nuremberg)
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To: GnuThere
I use the elastic laces, just take out the regular laces and replace them - they never come undone at bad times like on the treadmill!

Runners, especially triathletes wear them. I put in stretchy laces whenever I buy new running shoes, easy breezy.

27 posted on 12/04/2016 10:12:35 AM PST by Seaplaner (Never give in. Never give in. Never...except for convictions of honour and good sense. W. Churchill)
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To: Red in Blue PA
And like clockwork, when someone is killed over $720 sneakers, it will not be the lack of morality in the black community, nor will it be the sneakers fault, it will be the fault of the “evil” gun.

Or they'll just blame Trump.

28 posted on 12/04/2016 10:14:23 AM PST by dfwgator
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To: Red in Blue PA
Exactly who is going to waste $720 on a pair of self tying shoes...

Well, I'm gong to buy a pair to go with my self buttoning shirt.

29 posted on 12/04/2016 10:15:11 AM PST by Leaning Right (I have already previewed or do not wish to preview this composition.)
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To: Red in Blue PA

From what Ive seen, those things are absurdly loud and slow.

A complete waste.

Just buy some shoes with velcro if you need a quicker way to secure shoes without spending 4 seconds tying them.


30 posted on 12/04/2016 10:45:36 AM PST by VanDeKoik
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To: Red in Blue PA

Seriously, how lazy have we become?


31 posted on 12/04/2016 10:49:44 AM PST by Stopthethreat
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To: Red in Blue PA

It must be sad to be so desperate to impress people that you would buy (steal?) self-lacing shoes costing $720.


32 posted on 12/04/2016 10:54:36 AM PST by Pollster1 ("Governments derive their just powers from the consent of the governed")
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To: Red in Blue PA

Remember these will be sold in NY City where very rich one-percenter liberals live and are too lazy to tie their own shoes.

The social elite will wear them to balls, the opera and expensive health spas just to show off.

Meanwhile crime rates will go up as will the body count.

When asked about this rich liberals play toy, Mayor Red DeBlasio said, “I’m not buying a pair (I’ve sent my bodyguard to get them for me). I’m not a rich red like so many others. Can I get you a mocha peppermint, chili latte while you continue this interview?


33 posted on 12/04/2016 10:56:28 AM PST by MadMax, the Grinning Reaper
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To: Red in Blue PA

Now even more people will be killed. Personal I like Velcro.


34 posted on 12/04/2016 11:08:09 AM PST by ilovesarah2012
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To: Jyotishi

Well, that made me LOL. I need a pair of those!


35 posted on 12/04/2016 11:09:12 AM PST by ilovesarah2012
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To: metmom

I wonder how many kids can tell time on an analog clock? Everyone uses their cellphones for the time.


36 posted on 12/04/2016 11:11:17 AM PST by ilovesarah2012
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To: Red in Blue PA

To me it’s Never Nike.


37 posted on 12/04/2016 11:20:03 AM PST by xp38
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To: left that other site

You are the first person I’ve heard from that owned one! Guess I know how much you liked it!!!


38 posted on 12/04/2016 11:56:15 AM PST by jdsteel (Give me freedom, not more government.)
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To: Red in Blue PA

39 posted on 12/04/2016 12:26:48 PM PST by Organic Panic (Gentrification in America. Rich White Man Evicts Poor Black Family - MSNBCPBSCNNNYTABC)
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To: Organic Panic

Marty McFly.


40 posted on 12/04/2016 12:46:20 PM PST by freepertoo
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