I think the article should have mentioned that Hillary spent twice as much per voter than Trump did
the witch didn’t spend anything...it was Soros and Saudi money and all the banksters who wanted favors.....who knows...maybe all that cash sent to Iran some how found its way back....
Getting people out to vote against someone is hard, as many Republican candidates from the primaries can attest in their battle to defeat Trump.
Add in the echo chambers that supporters created for themselves they created the self delusion that they were far more numerous than required to defeat Trump. Reinforcing that were numerous polls saying that Hillary was ahead.
I think the ads played minimal impact other than showing colors and telling motivated voters that they weren't alone.
Excellent point. It’s not all about how much money one spends.
Both this AdAge article and the Zero Hedge article provide great details about how the two campaigns operated. Hillary’s was the traditional consultant bloated expensive political campaign. Trump’s was the lean campaign that leveraged social media brilliantly to ultimately succeed for half the cost. Trump style.
That was a great article. Thanks.