Posted on 05/10/2016 1:34:28 PM PDT by Kaslin
Anheuser-Busch InBev has filed for approval with the Alcohol and Tobacco Tax and Trade Bureau to change its name to "America."
The limited-edition label will be on 12-ounce cans and bottles from May 23 through the end of election season in November to “to inspire drinkers to celebrate America and Budweiser's shared values of freedom and authenticity.”
The label change will include replacing "Budweiser" with "America" and adding phrases like "Land of the Free," "Home of the Brave" and "From the Redwood Forest to the Gulf Stream waters this land was made for you and me." Other new cans and bottles will feature a view of the Statue of Liberty's torch.
"Budweiser has always strived to embody America in a bottle, and we're honored to salute this great nation where our beer has been passionately brewed for the past 140 years," said Ricardo Marques, vice president of Budweiser. "We are embarking on what should be the most patriotic summer that this generation has ever seen.”
It’s the rice. Budweiser uses rice as a grain instead of more expensive (and traditional) grains like wheat and barley. I personally think their choice of hops (or amount thereof) makes for a skunky brew.
CC
Yes, “America” could be the United States of America. But Chile is America, too.
>>Be that as it may it still fails to live up to the label of ‘beer’.
But people still drink it. They lack your worldly educated palate. They probably work with their hands and sweat on the job. Barbarians! Not the kind of people that America needs, for sure.
Bud Lite —> Canada
These Bud folks are smart. They’re getting on board early on the Trump Train.
Really? none of it?
CC
All the private label, independent breweries are eating into InBev’s market, so of course they are reaching for anything to market more of their lousy beer.
Billy was caught working as an unregistered foreign agent for Moamar Qadaffi. Not so unlike his brother after all.
Maybe Shiner Bock can name themselves “Texas.”
This strikes me both as offensive exploitation and subversive propaganda. I hope it is disallowed.
On a lesser note, Olympia used to use the slogan, “It’s the water.” I always thought that Budweiser should have used the slogan, “It’s water.”
I will go without before drinking Bud.
Someone enjoying our American economy and you want to play schoolteacher? VOTE TRUMP!
Will it still taste like Clydesdale urine? (No, I don’t know what Clydesdale urine tastes like, I’m just guessing)
Still won’t change the taste....unfortunately.
Nothing like drinking a Belgian-owned beer to inspire good old-fashioned American patriotism!
***
Especially when they elect to use the words from a song written by a the communist Woodie Guthrie.
Another thing it isn’t: beer.
But, only one Country
It still is a very unpalatable brew.
They should also replace "Budweiser" with beer.
You probably meant Reinheitsgebot which translates to Purity Law. I am not sure if you mean Ehre which translates to Honor. Or you meant er as in he. Das ist Treue translates to: That’s loyalty
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