Free Republic
Browse · Search
News/Activism
Topics · Post Article

Skip to comments.

Will Twinkies be reborn through new Mexican ownership?
NBCLatino ^ | November17, 2012 | Adrian Carrasquillo

Posted on 11/17/2012 6:17:19 PM PST by Brandonmark

Next week may be Black Friday but sweets lovers across the nation hung their heads in sorrow on a dark Friday yesterday as Hostess announced they would cease making their line of products, which include the iconic Twinkies brand, because of the Bakers Union Strike.

But now as the brand heads towards liquidating and selling off their assets, a Mexican company may be angling to resurrect the golden Twinkies.

According to the Christian Science Monitor, while food producers ConAgra and Flowers Food, the American company behind Nature Valley granola, have expressed interest along with Little Debbie baker McKee Foods, Mexico’s Grupo Bimbo may hold the inside track.

Grupo Bimbo is the world’s largest bread baking firm, which already owns parts of Sara Lee, Entenmann’s and Thomas English Muffins and previously made what was considered a low-ball offer of $580 million a few years ago, Forbes reports. Now Hostess may only be worth $135 million.

Economists say high sugar prices tied to US trade tariffs were a big reason Hostess was struggling, but a Mexican company could be a lifeline for Twinkies because it would be able to take advantage of access to lower-priced sugar in Mexico.

While Hostess was clearly struggling, analysts believed Grupo Bimbo had an eye on them since the early 2000′s because they saw Hostess as a key ingredient for North American expansion with delivery routes that penetrated across the country into convenience stores, gas stations and grocery markets, according to Forbes.

Daniel Servitje Montull runs Grupo Bimbo, which was founded by his family in 1954. His family is worth $4 billion.

Servitje Montull, has already worked magic before, taking on Mexico’s tortilla market and positioning white bread in Latin America.

If Grupo Bimbo pulls off a deal with Hostess for Twinkies, his next challenge will be resurrecting an American favorite.


TOPICS: Business/Economy; News/Current Events
KEYWORDS: commerce; mexico; surrender; twinkies
Navigation: use the links below to view more comments.
first 1-2021-4041-6061-80 ... 141-152 next last
Economists say high sugar prices tied to US trade tariffs were a big reason Hostess was struggling, but a Mexican company could be a lifeline for Twinkies because it would be able to take advantage of access to lower-priced sugar in Mexico.

As well as lower paid non-union workers!

1 posted on 11/17/2012 6:17:24 PM PST by Brandonmark
[ Post Reply | Private Reply | View Replies]

To: Brandonmark

Grupo de Bimbos? What the Fluke? Is this one of those “war on women” things?


2 posted on 11/17/2012 6:19:50 PM PST by FlingWingFlyer (We need Comprehensive Election Reform, NOW!)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Brandonmark

The artificially high priced sugar is another thing I hate about government. It’s a reason they use corn syrup in soda, a crime... those trade barriers meant to simply raise prices to benefit a few should be done away with.


3 posted on 11/17/2012 6:21:17 PM PST by GeronL (http://asspos.blogspot.com)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Brandonmark

a better product using cane rather than ‘corn sweetener’.


4 posted on 11/17/2012 6:21:39 PM PST by RitchieAprile (the obsteperous gentleman..)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Brandonmark

So do people still think tariffs are the answer?


5 posted on 11/17/2012 6:21:54 PM PST by dfwgator
[ Post Reply | Private Reply | To 1 | View Replies]

To: Brandonmark
Sugar is the least of their worries ~ antiquated technology is a big part of their position in the industry AND the price of flour is simply above the price point their company was organized to live under.

Now about how the Mexican tortilla manufacturers are doing, they do Guerrero ~ no lard, no trans fats ~ no flour in their pure white corn tortillas.

20 years ago you'd almost always find grit of some kind in any sort of soft corn tortilla from Mexico. Now you get pure white corn tortillas with no grit ~ and their texture is nearly that of top end pie dough!

This morning I had a 2 egg omlette ~ with mushrooms, green onions and 5 year aged cheddar ~ all blended ~ PLUS 4 Guerrero white corn tortillas wrapped around raspberry preserves.

All top quality foods ~ but these tortillas are going to be making a run against your ordinary fluff bread.

6 posted on 11/17/2012 6:24:35 PM PST by muawiyah
[ Post Reply | Private Reply | To 1 | View Replies]

To: Brandonmark

Doing the jobs American union-thugs don’t want.


7 posted on 11/17/2012 6:24:35 PM PST by ROCKLOBSTER (Celebrate "Republicans Freed the Slaves" Month)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Brandonmark

I knew Bimbo would be waiting in the wings to scarf up Hostess.

Our local Walmart in southern DE carries their stuff, as there is a large Spanish speaking population in the area.

I guess Ho-Ho’s are now “Bimbo-Bimbo’s”.


8 posted on 11/17/2012 6:25:03 PM PST by exit82 ("The Taliban is on the inside of the building" E. Nordstrom 10-10-12)
[ Post Reply | Private Reply | To 1 | View Replies]

To: exit82

Just making the Twinkies that Americans won’t make.


9 posted on 11/17/2012 6:26:44 PM PST by dfwgator
[ Post Reply | Private Reply | To 8 | View Replies]

To: RitchieAprile

There’s no better product than corn syrup.


10 posted on 11/17/2012 6:26:47 PM PST by muawiyah
[ Post Reply | Private Reply | To 4 | View Replies]

To: muawiyah
There’s no better product than corn syrup.

For diabetes.

11 posted on 11/17/2012 6:27:27 PM PST by dfwgator
[ Post Reply | Private Reply | To 10 | View Replies]

To: Brandonmark

Bring on the stevia, baby.


12 posted on 11/17/2012 6:27:47 PM PST by combat_boots (I lost my tagline somewhere......)
[ Post Reply | Private Reply | To 1 | View Replies]

To: dfwgator

sugar doesn’t cause diabetes


13 posted on 11/17/2012 6:28:07 PM PST by muawiyah
[ Post Reply | Private Reply | To 11 | View Replies]

To: FlingWingFlyer
...a Mexican company may be angling to resurrect the golden Twinkies.

I won't eat nor drink anything that comes out of Mexican bakeries. Never have, never will. No tellin where those Mexian hands have been. I'd say they don't bother to wash their hands when their shifts start.

14 posted on 11/17/2012 6:28:14 PM PST by Mr Apple ( ignorant obama union voters---now you reap your just rewards)
[ Post Reply | Private Reply | To 2 | View Replies]

To: Brandonmark

They own Thomas’, Entenmanns and Boboli. Also they own some of the Sara Lee brand.


15 posted on 11/17/2012 6:29:34 PM PST by RitchieAprile (the obsteperous gentleman..)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Brandonmark

Same company that bought Mrs. Baird’s bakeries in Fort Worth a few years ago. Mrs. Baird’s had been family owned for 90 years.


16 posted on 11/17/2012 6:29:38 PM PST by Jedidah
[ Post Reply | Private Reply | To 1 | View Replies]

To: Brandonmark

Tweenquis!


17 posted on 11/17/2012 6:30:05 PM PST by TigersEye (Who is John Galt?)
[ Post Reply | Private Reply | To 1 | View Replies]

To: muawiyah

not if you are diabetic.


18 posted on 11/17/2012 6:30:43 PM PST by RitchieAprile (the obsteperous gentleman..)
[ Post Reply | Private Reply | To 10 | View Replies]

To: Brandonmark

Carlos Slim will buy them.


19 posted on 11/17/2012 6:31:30 PM PST by E. Pluribus Unum (Government is the religion of the psychopath.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Mr Apple

Bimbo owns and operates four bakeries in Texas. They’re an international company. Don’t assume your reborn Twinkies will be baked in Mexico.

Just read the label.


20 posted on 11/17/2012 6:34:03 PM PST by Jedidah
[ Post Reply | Private Reply | To 14 | View Replies]


Navigation: use the links below to view more comments.
first 1-2021-4041-6061-80 ... 141-152 next last

Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.

Free Republic
Browse · Search
News/Activism
Topics · Post Article

FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson