NEWtflix
Actually new coke was a marketing success. Sales had been dropping, while the change was poorly received it spawned a wave of brand loyalty that increased sales quite dramatically.
I don’t know if this will play out quite like that, but it does show that the epitaph for the DVD has been written a bit too soon. It also shows people shouldn’t get so worked up all the time. In the end none of what people were whining about came to pass, so they got their blood pressure all spiked up for nothing.
This is the story of how Netflix nearly saved Blockbuster.