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Early Ratings: Super Bowl On Pace To Break Records
TV By The Numbers ^ | February 8, 2010 | by Robert Seidman

Posted on 02/08/2010 7:58:55 AM PST by Oldeconomybuyer

Between 6:30-9:45 Super Bowl XLIV averaged a 46.4/68 (household rating/share) in preliminary Nielsen numbers. If it holds up in the finals we will see new records. This is better than last year’s 42.1/65 by 10 percent.

Unfortunately it’s not possible to accurately predict the number of average viewers based on preliminary household rating, but given the general trend of the numbers, it looks like last year’s viewing record of 98.7 million average viewers will be shattered, and 100 million for the New Orleans Saints vs. Indianapolis Colts certainly looks possible.

In the 9:30p-9:45pm portion of the game almost 51 percent of the households in the USA were tuned to the game, and of people who were watching television at that time, 71 percent were watching the Super Bowl.


TOPICS: Culture/Society; News/Current Events; US: Indiana; US: Louisiana
KEYWORDS: football; louisiana; neworleans; neworleanssaints; nfl; saints; superbowl; superbowlxliv; topten
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Comment #21 Removed by Moderator

To: GrannyAnn

Yes, Ma’am.

The PR battle was won before the game even started and prior to the ad being shown.

The ad itself was innocuous and benign, but because of all the pre-game hype, it scored a major victory for the pro-life cause.


22 posted on 02/08/2010 9:04:54 AM PST by Canedawg (Our government has become a travesty of itself.)
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To: Oldeconomybuyer

Except for the NYG takedown of Bill Belacheats Pats, this was the best game I have ever watched.


23 posted on 02/08/2010 9:08:06 AM PST by 101voodoo
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To: Obadiah

The one with the dog and the no bark coller was great!!


24 posted on 02/08/2010 9:09:10 AM PST by 101voodoo
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To: Huck
I definitely like Drew Breeze. He has surpassed Tom Brady in my book. He is doing great work for New Orleans and great to see him getting some applause.
25 posted on 02/08/2010 9:33:53 AM PST by napscoordinator
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To: Moonman62

>> We’re living in Bizarro World.

I dunno... I kinda prefer it the new way. :-) Good game, and ommercials go back to being break-time like they should be.


26 posted on 02/08/2010 9:34:51 AM PST by Nervous Tick (Eat more spinach! Make Green Jobs for America!)
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To: napscoordinator

He’s got a ways to go to surpass Brady. But check this Sports Science video of Brees vs. an archer. His accuracy is AMAZING.

http://www.youtube.com/watch?v=tVoqA-LKGb4


27 posted on 02/08/2010 9:35:48 AM PST by Huck (Q: How can you tell a party is in the majority? A: They're complaining about the fillibuster.)
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To: TonyRo76

Oh come on President Bush was always on Superbowl Sunday. This is tradition.


28 posted on 02/08/2010 9:36:43 AM PST by napscoordinator
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To: RoseofTexas
Does that mean the DEAR LEADER was watched by a 100+ million? Ughhhh...I hope they were ticked off at the JOKERS crushing in on their party!! Otherwise the Prompter-in-chief will get a good bounce!

I am shocked!

Shocked I tell you!

That you would not acknowledge Dear Reader's "hard-working, every man" attire sans tie and jacket to show all of us yokels how he is a down-to-earth, common Joe just like all of us.

< /sarcasm >

29 posted on 02/08/2010 9:44:43 AM PST by N. Theknow (Kennedys: Can't fly, can't ski, can't drive, can't skipper a boat, but they know what's best.)
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To: Huck

That was amazing! I never realized how throwing a football takes such accuracy. I also did not realize how much aim was involved. Thank you for sharing that. I was mezmerized watching this video and how interesting it was.


30 posted on 02/08/2010 9:47:26 AM PST by napscoordinator
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To: RoseofTexas
It was outrageous. SeeBS gave Barry millions of dollars of free ad time to push his political agenda and try to lighten up his image. I don't think it helped. I actually turned away and channel surfed a while.
31 posted on 02/08/2010 9:48:46 AM PST by colorado tanker
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To: Oldeconomybuyer

Nope, I didn’t watch this years handpicked participants of the Stupid Bowl. And, as long as the NFL keeps deciding who the participants are going to be, I will continue to boycott.


32 posted on 02/08/2010 10:19:02 AM PST by SoldierDad (Proud Papa of two new Army Brats! Congrats to my Soldier son and his wife.)
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To: napscoordinator

I know. I’ve watched that video a bunch of times. It still amazes me. They’ve got one where they measure the force of being tackled by Ray Lewis. Scary!


33 posted on 02/08/2010 10:45:19 AM PST by Huck (Q: How can you tell a party is in the majority? A: They're complaining about the fillibuster.)
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To: lsucat; Roux; Pikachu_Dad; WFTR; chemicalman; abb; Liberty911; CajunConservative; LSUfan; ...
almost 51 percent of the households in the USA were tuned to the game

Pelican State ping

And that does not even hint at the ratings throughout the New Orleans metro area (and the whole State of Louisiana for that matter).

WHO DAT??? WHO DAT??? WHO DAT SAY DEY GONNA BEAT DEM SAINTS???

(Not the Colts!)

34 posted on 02/08/2010 1:46:37 PM PST by Ebenezer (Strength and Honor!)
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To: rrstar96

CNN - three shot during celebration in New Orleans. Heh, sounds like a disgruntled Colts fan. (Though three shot in a night is not a bad night there at times.)


35 posted on 02/08/2010 1:55:40 PM PST by Ingtar (I closed my eyes, only for a moment, and the moment's gone...)
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To: rrstar96

No football fan here. Wasn’t interested , did a crossword puzzle. Never could understand the identification with sports teams. I’m just glad it’s over and maybe there can be tv news, weather etc without football mentioned every 2 seconds.


36 posted on 02/08/2010 3:56:05 PM PST by ClearBlueSky (Whenever someone says it's not about Islam-it's about Islam. Jesus loves you, Allah wants you dead!)
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Comment #37 Removed by Moderator

To: ClearBlueSky

It’s over? Brace yourself.

I am under the impression that, for better or for worse, the Saints’ Super Bowl victory will be a constant topic of discussion in the local media for a long time to come. Think of it as an antidote of sorts to the ongoing discussion of hurricane Katrina after almost 5 years.


38 posted on 02/15/2010 9:03:34 AM PST by Ebenezer (Strength and Honor!)
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