Wisconsin companies pull ads from Glenn Beck Program (Sargento, SC Johnson Confirm Beck Boycott)

© Copyright 2009 BizTimes Media LLC ^ | Published August 14, 2009 | BizTimes Daily

[Behind Liberal Lines]

Several national advertisers, including some Wisconsin companies, have pulled their commercials from the broadcast of the Glenn Beck Program on the Fox News Channel after Beck called President Barack Obama a "racist" who has a "deep-seated hatred for white people....

Several advertisers then removed their commercials from the show, including ....

Racine-based S.C. Johnson & Son Inc. [and] Plymouth, Wis.-based Sargento Foods Inc., a privately held company, pulled its ads from Beck's show.

Barbara Gannon, spokeswoman for Sargento, told BizTimes today, "I can confirm that we have instructed our media buyer not to buy any advertising that would appear during the Glenn Beck Show. We market our products to people regardless of their political affiliations, yet we do not want to be associated with hateful speech used by either liberal or conservative television hosts."

[MizSterious]

GEICO—now there’s a loser anyway. We use USAA, which leaves GEICOs rates in the dust.

[stephenjohnbanker]

“I actually DID buy Sargento cheese on a regular basis. I will NOT buy them again (unless they come out and apologize to Beck).”

So did I......No more Coward Cheese for me.

[fwdude]

Will do. Thanks for the advice.

[PLD]

I wrote this email to Ms Barbara Gannon..I can't wrote a very good letter but the point is there..I wanted to put this thing up so if there is anything from the liberals that come to me I can have proof of what I said..Pretty sad to be worried if your government will come after you when you write a letter..but they will not scar me I will do what I think is right..

Barbara Gannon,

After reading this article I would like to inform you and your company that I will never buy Sargento Cheese or any of the products you sell..also I will be sending this article around the Internet to friends and ask them to do the same..Along with several hundred people I know ..I really think you will be losing lots of business..I really hope you people know what you are doing..

Glenn is right Obama and his friend Henry are a racist and the American people are waking up to that fact..

PLD

[fwdude]

I’ve read that vinegar actually has disinfecting properties & baking soda scrubs, but doesn’t scratch. Plus, they are both as cheap as dirt.

Plus, when you put them together, the reaction is kind of a kick with the volcanic eruption you get. just the big kid in me, I guess....

Baking soda is still cheap, but vinegar seems to be going through the roof for some reason.

[Nam Vet]

This originated at the White House. Obozo and his Chicago goons have been all over Beck's advertisers.

Nam Vet

[bareford101]

I just saw this on another site, and I’m using it:

“I think I need to send Sargento a little note letting them know that I will no longer be buying their products because I do not want to be associated with a company that is that incredibly stupid and gives in to the racist pressure of a racist group like ‘’Color of Change’’.

If you would like to join me, please visit them at:

http://www.sargento.com/contact/

[cpa4you]

I've instructed our purchasing department (me) not to buy any of Sargento's products. I vote with my wallet! Viva free speech and the First Amendment

[GVnana]

Drat. I liked Sargento’s Mexican mix. But, there ARE alteratives.

[Ghost of Philip Marlowe]

Nah.

I’m thinking like a community organizer.

You go after all of them so that all of them live in fear. Hey, that’s Obammie the Commie’s tactic. If it’s OK for them to use it to destroy liberty, we can use it to defend liberty.

[Mygirlsmom]

yet we do not want to be associated with hateful speech used by either liberal or conservative television hosts."

Not that I would know, but does Sargento advertise on MSNBC?

[BlessingsofLiberty]

I am trying to make a list of all the products that these companies make. Perhaps we can start a thread that lists them individually once we can confirm these companies pulled their adds.

Another idea...I get a lot of junk mail from Geico and Progressive. From now on, rather than pitch it in the trash, I am going to send the mail back to them and let them pay the return postage.

Once the list is verified, we can send emails to all of our contacts with the product names.

[I Hate Obama]

Unfortunately SC Johnson is one of those products that is really hard to avoid.

[JavaJumpy]

. I got rid of all of them & have saved a lot of money in the process. I’ve read that vinegar actually has disinfecting properties & baking soda scrubs, but doesn’t scratch.

***********************

I’ve been talking to a lot of people lately who are doing this - mostly because of health reasons, but the money saved is an added bonus. I just recently switched to some cleaners made out of essential oils and they do a far better job with less scrubbing than the other stuff I’ve bought for years.

[PLD]

I sent the email I wrote to Barbara out twice,each time I got a return to my mail box not deliverable..I checked the email address with the one that is given on the company congrats to the new person..Could it be that there is so much mail already that her box is loaded..

[scfirewall]

We need a list of Commentators, Anchors and Networks who have called Conservatives “Teabaggers”

I have been called a racist redneck teabagger because I stopped by a Tea Party Protest.

Sargento should be concerned about that.

[do the dhue]

HEAR HEAR!!

Good show.

All it takes for evil to exist is for good men to sit and do nothing. (something like that)

[Dudoight]

I always buy Sargento....I prefer it over all other brands.

But are you really condemning the Glenn Beck show?

Did you consider the same action when people like Olberman and Matthews were promoting the same sort of labeling towards G. Bush?

Now, I feel the Bush congress and administration failed this country in many ways.....but why are you ‘taking a stand’ in this case when you have historically ignored other ‘ranters’ on CNN and MSNBC? Coteries of activists and ideologues seem to have more influence on certain entities than does the truth.

If you look at the ratings you certainly reach more people with Glenn Beck than an of the other programs in the same time slot.

August 13, 2009 Nielson:

5PM – P2+ (25-54) (35-64)
Glenn Beck– 2,411,000 viewers (662,000) (1,197,000)
Situation Room—770,000 viewers (157,000) (298,000)
Hardball w/ Chris Matthews—425,000 viewers (108,000) (235,000)
Fast Money—230,000 viewers (a scratch w/ 47,000) (98,000)
Prime News–359,000 viewers (185,000) (226,000)

I can easily convert my taste to the freshly sliced deli cheeses.

respectfully submitted,

[charmedone]

We already avoid most SC Johnson products for other reasons and have never used any Sargento. However we won’t ever look to either company for products in the future.

[EricT.]

Sargento just received a piece of my mind.

Cheese making surrender monkeys.