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McDonald's Rolls Out $4 Burger: Why?
The Washington Post ^ | April 22, 2009 | Frank Ahrens

Posted on 04/23/2009 9:07:36 AM PDT by re_tail20

With the nation in its deepest recession in decades, why would McDonald's pick this moment to launch a $4 burger?

You may have noticed the signs that just went up on some McDonald's drive-through menus: The new Angus burger. It weighs one-third of a pound. It costs four bucks.

In its first-quarter earnings conference call this morning, the company did not say it is rolling out the Angus nationwide, but it did not say it isn't. The company was cagey.

Still, they're starting to pop up -- The Ticker saw the Angus on a menu last Saturday, at a McDonald's on the road from Washington to Morgantown, W.Va.

An upscale product in this climate? What could the company be thinking?

(Excerpt) Read more at voices.washingtonpost.com ...


TOPICS: Business/Economy
KEYWORDS: fastfood; mcdonalds
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To: MHGinTN
Do you have a Red Robin? Great burgers I’ve heard.

I'll vouch for that! The only flaw I can find with my personal favorite, the A-1 Peppercorn Steak burger, is that there's not nearly enough A-1 Sauce on it. I always ask for a bottle of it on the side!

101 posted on 04/23/2009 11:11:11 AM PDT by Alex Murphy (Presbyterians often forget that John Knox had been a Sunday bowler.)
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To: MHGinTN

There’s a Red Robin down near Fremont, CA. I ate there about 10 years ago. There’s usually no shortage of great burgers no matter where you are, I’d wager.


102 posted on 04/23/2009 11:13:34 AM PDT by GSWarrior (We need to act now before people find out we don't.)
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To: Michael.SF.

Canada was also a test market for McPizza but that didn’t last.


103 posted on 04/23/2009 11:15:23 AM PDT by xp38
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To: Alex Murphy

A trick I learned years ago is to mix Dale’s steak sauce, onion, green pepper, and garlic, chopped fine, and Adolph’s meat tenderizer, into the leanest ground round you can get the meat market to sell to you. Add one fourth cup of finely ground up chicken stove top stuffing and need the stuff together really well, then place in a gallon zip lock bag and refridgerate for two days before rolling the mix into patties for grilling. The enzymes in the Dale’s and Adolph’s will yield the most tender meat you’ll ever eat.


104 posted on 04/23/2009 11:16:45 AM PDT by MHGinTN (Believing they cannot be deceived, they cannot be convinced when they are deceived.)
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To: GSWarrior
But we do have Rubio’s Fish Tacos!

My son worked at Rubio's before he deployed to Iraq/Kuwait. His Spanish fluency made a difference in landing the job. We don't have Rubio's here in southeastern Idaho, but the Brownstone Brewery in Idaho Falls offers a fish taco that is equal or better. You can order a nice micro-brew beer to go with it. The restaurant is located across from the falls on the Snake River. The view is nice. Food and service is good.

One of my other favorite spots is Bubba's BBQ in Idaho Falls. The smoked sausage is delightful. If sports bars mixed with good food is your preference, Iggy's has great food. The restaurant is located on the west side of the Snake River in Idaho Falls.

105 posted on 04/23/2009 11:21:01 AM PDT by Myrddin
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To: muawiyah

Nope...I don’t have a problem anywhere else but McDonalds.


106 posted on 04/23/2009 11:23:28 AM PDT by ravingnutter
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To: MHGinTN
The Red Robin in Idaho Falls has a great apple/candied walnut/grilled chicken/goat cheese salad. Their guacomole is excellent as well.

We also enjoy Mexican fare at the Garcia's restaurant in Idaho Falls. It's the same chain we had in San Diego.

107 posted on 04/23/2009 11:25:04 AM PDT by Myrddin
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To: EyeGuy
Because people like convenient delivery of hot, delicious food.

What does "hot, delicious food" have to do with McDonalds' Angus Burger?

108 posted on 04/23/2009 11:26:22 AM PDT by Petronski (For the next few years, Gethsemane will not be marginal. We will know that garden. -- Cdl. Stafford)
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To: MissouriConservative
"Now, now, now...you’re thinking like a last era capitalist, not a new ear Zero socialist."

True, I was. Thanks for the re-education, comrade! :)

109 posted on 04/23/2009 11:27:07 AM PDT by Sam's Army
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To: Petronski

Millions will disagree with you.


110 posted on 04/23/2009 11:28:04 AM PDT by EyeGuy
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To: nhwingut
It has to be their loss leader. There is no profit on that.

There's a ton of profit on each burger and especially drinks. Drinks are all profit.

111 posted on 04/23/2009 11:29:03 AM PDT by Sir Gawain ("Let every man make known what kind of government would command his respect" - Thoreau)
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To: EyeGuy

I like McDonalds just fine, but the Angus Burgers are tough, dry, flavorless and wildly overrated.


112 posted on 04/23/2009 11:30:04 AM PDT by Petronski (For the next few years, Gethsemane will not be marginal. We will know that garden. -- Cdl. Stafford)
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To: re_tail20

I’ve had a similar 1/3 pound Angus burger at Burger King and it wasn’t anything special, though the flame-broiling is sure to make it taste better than a burger that was not flame broiled.


113 posted on 04/23/2009 11:30:38 AM PDT by aruanan
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To: penelopesire

A MUCH more important question that I’ve been wondering about ever since seeing your screen name is:

Are you the proud Dad of a daughter named Penelope, or are you a perpetually ticked-off chick named Penelope?


114 posted on 04/23/2009 11:43:40 AM PDT by tarheelswamprat
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To: re_tail20

Well, it’s a sure bet TOTUS won’t be eating one - his burgers have to be Wagyu burgers... /g


115 posted on 04/23/2009 11:48:18 AM PDT by tarheelswamprat
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To: Petronski

Yes. We have Hardees that does the Angus thing here in St. Louis, and they are a bit on the dry side. Tasty, but dry.

I wish In and Out would open here. Someone posted a marvelous picture of their burgers here on FR, and they looked scrumptious and juicy; real hand-formed hamburger.


116 posted on 04/23/2009 11:52:05 AM PDT by EyeGuy
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To: re_tail20

In a related story, McDonald’s is offering home delivery. If you are not home, not to worry, cuz they will slide the burger under your door.


117 posted on 04/23/2009 12:20:58 PM PDT by GSWarrior (We need to act now before people find out we don't.)
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To: shibumi

Obviously, That One has ODed on those.


118 posted on 04/23/2009 12:22:30 PM PDT by Salamander (Like acid and oil on a madman's face, reason tends to fly away.......)
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To: re_tail20

An upscale product in this climate? What could the company be thinking?

They’re getting their clocks cleaned by BK and Hardees?


119 posted on 04/23/2009 12:24:53 PM PDT by tet68 ( " We would not die in that man's company, that fears his fellowship to die with us...." Henry V.)
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To: re_tail20

I saw it in a mcdonalds in pennsylvania..might be the same one the poster saw it in.

Its just a big burger with a slice of purple onion.


120 posted on 04/23/2009 12:26:24 PM PDT by Armedanddangerous (l think youre so full of inconsolable rage you don't care who you hurt.)
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