When something is done because of lust, there is no thought beyond the lust.
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Do you think the guys who demand that women do this wickedness are driven by lust ???
As for the others, I think the earlier "prophets" most likely were, but over time, this false religion has brainwashed people into thinking "it's right and good." So, some likely don't think that way.
But there are also other forms of lust beyond sexual appetite....power, control, etc. So...who knows what additional "lusts" some may have concerning this.
Regardless. The Seventh Commandments states: THOU SHALT NOT COMMIT ADULTERY. God didn't establish His Commandments so that men could tell God which ones they'll live by and expect Him to do anything but reject their evil terms.