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Coca-Cola promotes Golden Compass to address "perilous state of the polar bear"
American Papist ^ | December 3, 2007 | Thomas Peters

Posted on 12/03/2007 8:55:18 AM PST by NYer

A nice snapshot of contemporary values:

I saw that Coca-Cola is promoting the movie [The Golden Compass], and I wrote to them to express my feelings about it -- including mentioning that the villains are called "The Magisterium" in the movie. Here is the response I got:

"We appreciate the opportunity to respond to your concerns." The Golden Compass movie is a story about friendship, love, loyalty, tolerance, courage and responsibility. This movie also provides an opportunity for Coca-Cola to help raise awareness about climate change and the perilous state of the polar bear."

"We do not believe that this fantasy movie is an attack on any religion. We would never support a film that intentionally antagonized or condemned any faith."

If they receive more letters about this, it's possible it may accomplish something. ~ Rick Kephart

Frankly, until someone makes a compelling case that this movie diminishes the survival chances of the polar bear, or somehow inhibits climage change, I doubt we'll see anything accomplished.



TOPICS: Current Events; Moral Issues; Religion & Culture
KEYWORDS: atheistsupremacist; cocacola; culturewar; goldencompass; grinchstolechristmas; polarbears; pullman; religiousintolernace
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1 posted on 12/03/2007 8:55:21 AM PST by NYer
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To: Salvation; narses; SMEDLEYBUTLER; redhead; Notwithstanding; nickcarraway; Romulus; ...
Here are some of the other promotions lined up by Time Warner.


Highlights of the promotional partnerships include:


2 posted on 12/03/2007 8:56:13 AM PST by NYer ("Where the bishop is present, there is the Catholic Church" - Ignatius of Antioch)
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To: NYer
If you don’t like what the movie stands for, then don’t go see it. Why bother writing a bunch of letters griping to sponsors. If the thing didn’t make money, then it wouldn’t get the sponsors. Just speak with your wallet and spend your time on more fruitful pursuits.
3 posted on 12/03/2007 8:58:30 AM PST by T.Smith
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To: NYer

It’s all about the money.


4 posted on 12/03/2007 9:01:04 AM PST by trisham (Zen is not easy. It takes effort to attain nothingness. And then what do you have? Bupkis.)
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To: NYer

Since I only drink Pepsi, I can’t boycott Coca Cola.


5 posted on 12/03/2007 9:05:46 AM PST by TommyDale (Never forget the Republicans who voted for illegal immigrant amnesty in 2007!)
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To: T.Smith
If the thing didn’t make money, then it wouldn’t get the sponsors. Just speak with your wallet and spend your time on more fruitful pursuits.

It hasn't made a dime yet, and it has all these sponsors nonetheless. That's not surprising considering Hollyweird is in the tank for anything that attacks Christianity in general and Catholicism in particular.

If you chose to stand idle in the cultural war and pretend it's not happening, God bless you. Some of us won't. Respect our desire to fight the good fight.

No truly religious person should spend a dime to enrich the makers of this movie.

Go see Bella instead!
6 posted on 12/03/2007 9:07:16 AM PST by Antoninus (Republicans who support Rudy owe Bill Clinton an apology.)
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To: NYer

Apparently this is a Coca-Cola challenge.

OK - Pepsi from now on...


7 posted on 12/03/2007 9:10:41 AM PST by libertarian27 (Land of the Fee, Home of the Shamed)
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To: NYer

How does this movie attack religion?


8 posted on 12/03/2007 9:15:51 AM PST by stuartcr (Everything happens as God wants it to.....otherwise, things would be different.)
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To: T.Smith

I speak with my wallet and my letter lets them know exactly what my wallet is saying.


9 posted on 12/03/2007 9:17:39 AM PST by Varda
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To: Antoninus
No truly religious person should spend a dime to enrich the makers of this movie.

That kind of sums up what I said. If you don't like it, don't pay to see it.

10 posted on 12/03/2007 9:17:44 AM PST by T.Smith
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To: All
And still more - from Insight Scoop


Monday, December 03, 2007

"Question authority. Just not our authority."

A ZENIT reader contacted Coke to express his concerns about the soft drink manufacturer's support of "The Golden Compass":

Here is the response I got: "We appreciate the opportunity to respond to your concerns.

"The Golden Compass movie is a story about friendship, love, loyalty, tolerance, courage and responsibility. This movie also provides an opportunity for Coca-Cola to help raise awareness about climate change and the perilous state of the polar bear.

"We do not believe that this fantasy movie is an attack on any religion.  We would never support a film that intentionally antagonized or condemned any faith."

Didn't Al Gore already make a fantasy movie about climate change and polar bears? 

Meanwhile, Michael Sragow, the Baltimore Sun movie critic, has this to say about "The Golden Compass":

Advance controversy has focused on the story's anti-Catholic bent. In our world, the Magisterium refers to the teaching authority of the Catholic Church, and in the movie's world it's like the Catholic Church of the Spanish Inquisition. Weitz expunged the word church from the story: "I thought it would be unnecessarily provocative and hurtful to certain individuals."

Which, if you think about it for about a nanosecond, makes absolutely no sense whatsoever. Not that I, as a Catholic, would encourage anyone to think. Magisterium forbid!

But he denies that this deletion in any way dilutes the impact of the story. "The Magisterium stands for arbitrary authority and dogma of any kind," and the way Weitz views Pullman's trilogy, the author's main beef is with "the abuse of religion and the misuse of the idea of God for political ends."

Which, of course, explains the endless remarks in the His Dark Materials trilogy about communism, fascism, radical Islam, and such. What's that? Nothing of the sort in the books? Just lots of comments about Christianity, the Christian God, the Bible, priests, etc., etc.? Well, I'm sure it's all an innocent mistake and nothing specific should be read into it. Indeed, it would behoove us Christians to quietly accept the tolerant authority and polite dogmatism of Weitz, Pullman, and Co. on the matter.

To Weitz, Pullman's writing draws on diverse spiritual influences ranging from early Christianity to New Age mysticism, with their emphases on salvation from within. It's as reverent to qualities of soul as it is dismissive of organized religion and bureaucracy.

Which, it now occurs to me, must be why Pullman once told the Sydney Morning Herald, "My books are about killing God." And: "If we're talking on the scale of human life and the things we see around us, I'm an atheist. There's no God here. There never was. But if you go out into the vastness of space, well, I'm not so sure. On that level, I'm an agnostic." Apparently, if God is a disorganized and non-centralized being who exists out in the vastness of space, he's a keeper. Otherwise, he's toast. Brilliant! Forget your brains; save the bears!


11 posted on 12/03/2007 9:17:47 AM PST by NYer ("Where the bishop is present, there is the Catholic Church" - Ignatius of Antioch)
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To: T.Smith
That kind of sums up what I said. If you don't like it, don't pay to see it.

That's the bare minimum you should do. But don't fault those who are taking action, whether it be spreading the word about the anti-Christian attitude of the author of the book the film is based on, or conveying your concerns to the sponsors.

These are both laudable civic acts and I daresay we would live in a much better country if more Christian conservatives took this kind of action.
12 posted on 12/03/2007 9:25:29 AM PST by Antoninus (Republicans who support Rudy owe Bill Clinton an apology.)
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To: stuartcr

No idea...it’s just a work of fiction like everything else in Hollywierd.


13 posted on 12/03/2007 9:26:54 AM PST by miliantnutcase
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To: NYer

“the abuse of religion and the misuse of the idea of God for political ends.”

**************************************

Silly liberals. They “misuse the idea of God” and substitute government in His place. No wonder they hate Christianity. Their god is themselves. They misuse God, and hate those who trust in Him.

I say again, They are the ones who misuse God.

They think that they sound so fair minded and caring about something that should not be done. I believe it was Kissinger that said, ‘liberals do what they accuse others of doing.’ Here it is again.


14 posted on 12/03/2007 9:32:54 AM PST by TruthConquers (Delendae sunt publici scholae)
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To: NYer

I love this line: “the perilous state of the polar bear.” From what I’ve seen of Polar Bears at the Baltimore Zoo, the most perilous thing about them is getting within striking distance of where they are playfully destroying everything within reach. I think the libs at Coke need to head to the old boys’ nesting area, bunk down with them, and share a — fleeting — moment of solidarity.


15 posted on 12/03/2007 9:38:25 AM PST by lapster
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To: NYer

If you haven’t seen the promo posters yet, they look like something you might have witnessed at Michael Vick’s house the past few years.


16 posted on 12/03/2007 9:43:16 AM PST by Gulf War One
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To: T.Smith

This is outright DENIAL about what the movie stands for:

“We do not believe that this fantasy movie is an attack on any religion. We would never support a film that intentionally antagonized or condemned any faith.”

It’s like Miller’s 30 year support of a gay S&M street party that was decidedly antiChristian (they targeted a church in the “festival” grounds and their poster was the Last Supper reinvisioned as an orgy).


17 posted on 12/03/2007 9:50:14 AM PST by weegee (End the Bush-Bush-Bush-Clinton/Clinton-Clinton/Clinton-Bush-Bush-Clinton/Clinton Oligarchy 1980-2012)
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To: TruthConquers

It was bad enough in the 1960s when Time Magazine declared that God was dead. Now the atheists have to concoct films in which the protagonists kill God so that we can all live in a socialist utopia, no gods no masters. Except the Socialist Utopians who have their own god complex.


18 posted on 12/03/2007 9:52:11 AM PST by weegee (End the Bush-Bush-Bush-Clinton/Clinton-Clinton/Clinton-Bush-Bush-Clinton/Clinton Oligarchy 1980-2012)
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To: stuartcr; miliantnutcase
How does this movie attack religion?

"The Golden Compass," is one of Phillip Pullman's "His Dark Materials" trilogy, which includes "Northern Lights" (re-titled "The Golden Compass"), "The Subtle Knife" and "The Amber Spyglass." Pullman wrote these books with the intention of indoctrinating children with atheistic values. Pullman told The Washington Post in 2001 that he was deliberately "trying to undermine the basis of Christian belief."

19 posted on 12/03/2007 10:07:30 AM PST by NYer ("Where the bishop is present, there is the Catholic Church" - Ignatius of Antioch)
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To: NYer

Does the movie follow the book accurately?


20 posted on 12/03/2007 10:10:32 AM PST by stuartcr (Everything happens as God wants it to.....otherwise, things would be different.)
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