Waste of money for them. People are searching for real meaning not a bunch of Unitarian wannabees. I respect Unitarians more than ECUSA because at least they are up front about what they (Unitarians) are about.
Sign of desperation
Damage control.
Okay, if a denomination ISN'T about winning souls to Christ, but they're willing to shell out major ad dollars to attract congregants, then what ARE they committed to?
Keeping themselves afloat, I'd imagine.
To be followed by a new TV show featuring a "progressive" Episcopalian priest struggling with an addiction to prescription pain killers, his martini-sloshing wife, their homosexual son suffering from a broken romance and an adopted Hispanic son.
I just read this after reading this:
Promising remarks from Catholic youth gathered in Germany for World Youth Day:
They're full of life, brimming with raging hormones and Catholic. So what do young people at the World Youth Day want to hear from their 78-year-old Pope about sex? ...
"We don't want to hear only what pleases us," said Pascal Straszewski, 21, a Frankfurt law student. "Faith means holding fast to ideals."
"Nobody wants to hear a lie," added Felicity Elvis, 18, a journalism student from Brisbane, Australia. "Politicians lie to us all the time. We're tired of being lied to."
"Why should the Church change with the times?" asked Mexico City student Ibanez Monserrat, 19. "What it says works for all kinds of people."
Imagine that.