Penthouse Exec Says All Men Are the Same

ABC News ^ | 08/19/03 | Associated Press

[bedolido]

Penthouse Publisher Guccione Says Men Are Basically the Same, Only Sex Lives Vary Depending on Country All men are basically the same, according to Penthouse magazine publisher Bob Guccione only their sex lives vary depending on the country they're from.

"The British are reserved, the French are arrogant, the Italians are lovers, and the Germans like to spank each other," Guccione tells Details magazine for its September issue. "Sex will always be the dominant factor in any man's life whether he realizes it or not. It's what motivates him to buy the car he drives, the house he lives in, and the clothes and jewelry he wears."

But even Guccione's expertise couldn't have helped him predict the proliferation of pornography that has caused a drop in Penthouse's circulation. The magazine filed for Chapter 11 bankruptcy last week.

"Today, there are triple-X videos, adult channels, and pay-per-view films; there are strip clubs, phone sex, and most of all, Internet sites that have no restrictions," the 72-year-old said. "Attractive women are flooding the porn market in a way that surprises even me."

[Question_Assumptions]

My point is that a lot of men seem to want men's magazines that have cheesecake but aren't porn. Magazines like Maxim seem to be doing pretty well. But Penthouse is stuck with the idea that men want more explicit pictures of women and it is failing. In other words, men want a lot of things and suggesting that explicit pictures explains what men wants leaves on blind to a lot of other things that men want that a lot of other publishers seem to be having no problems having success with.

[GrandMoM]

There's....well.....just let me think for a minute, I'll come up with something.

....we're waiting...tic...tic...tic

[GrandMoM]

babe-magnet???????????....even I wouldn't go out for coffee with him!!!!!!!!!

[ffusco]

True enough, the Playboy/Penthouse mags were once the arbiters of style, that have lost huge to the likes of Maxim, Spy and Details.

[Cooter]

Guccione said it himself. Why pay for the explicit stuff in his magazine when it is freely available on the net? His business model must change.