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Bushels of new iMacs piling up
CNET News.com ^ | June 25, 2002, 5:00 PM PT | Ian Fried

Posted on 06/25/2002 6:16:46 PM PDT by Bush2000

Apple Computer, which initially could not meet demand for its new flat-panel iMac, now appears to have the opposite problem. Retailers and distributors who had to wait weeks after the product's January introduction to get their hands on the desk lamp-shaped desktops now find the machines piling up as the consumer PC market slows to a crawl.

Distribution giant Ingram Micro shows more than 2,600 of the machines in stock, according to sources close to the company. With last week's orders from dealers amounting to less than 200 units, Ingram is sitting on more than 15 weeks' worth of inventory. That excess may be less severe at other stores and distributors, but it's clearly a troubling sign, analysts say.

"That level of inventory is definitely disconcerting," said ARS analyst Matt Sargent, who added that he had not personally seen the iMac inventory numbers.

Inventories of iMacs at Ingram exist across all models. According to a source close to the company, the distributor had more than 1,200 versions of the high-end iMac in stock as of last week. It sold 72 to dealers last week but on average has been selling 87 a week. Since the beginning of the quarter, the distributor has sold nearly 5,000 of the high-end models and 3,900 of the other two models combined.

Other PC makers in the consumer market are facing difficult times as well. April was one of the worst months for PCs in recent years, with sales down 22.5 percent for U.S. retailers, leaving the largest retail PC seller, Hewlett-Packard, with 10 weeks of inventory for Compaq Computer PCs and seven weeks for HP PCs, according to NPD Techworld. Normally, three weeks are considered ideal.

"HP has seen slower-than-anticipated sales...in the consumer market," HP President Michael Capellas said at an analysts meeting. But, he added, "we will adjust sales and drive inventory down."

Intel, Advanced Micro Devices and Apple have all warned this month that sales will be light this quarter.

Apple's problems, though, are slightly compounded. The company is heading into the traditionally slow summer season as well as the period before next month's Macworld Expo when Mac sales tend to drop as customers wait to see what new products the company announces.

Apple executives did not discuss iMac sales specifically on a conference call with analysts after the earnings warning last week. An Apple representative declined to comment for this story.

As for inventory, Chief Financial Officer Fred Anderson said at the time Apple issued its warning that the company was keeping a close eye on inventory and expected the overall supply in the hands of retailers and distributors to be about equal with the end of the prior quarter on a unit basis. Anderson said that the company had four-and-a-half weeks' worth of inventory at the end of the last quarter.

But while the number of units may be the same as Apple was going into the quarter, demand is not. Orders from Apple resellers started the quarter strong as stores looked to fill pent-up demand, but sales have chilled considerably in recent weeks.

At the CompUSA store in downtown San Francisco, for example, 58 of the machines sit piled up in stacks throughout the store's main floor, ready for a waiting buyer.

Since early this month, some analysts have been questioning whether sales of the new iMac were starting to flatten out.

The company is also trying to promote a fancy desktop at a time when notebooks are gaining in popularity. Even as the PC market is limping along, notebooks could see double-digit growth this year, according to some technology executives. Two years ago, many notebook sold for close to $2,000 or more. Now it's easy to pick up a $1,399 model, the same price as the entry-level iMac.

"The (desktop) market is just really slow," Sargent said.

As a point of reference, Sargent noted that a recent Dell catalog devoted just two of 24 pages to desktop models, with notebooks accounting for the first 11 pages and 13 of the first 15 pages of the catalog. Ads for handhelds, printers and cameras also came before the desktops.

"It shows how notebook-centric the market is getting," Sargent said.


TOPICS: Business/Economy; Technical
KEYWORDS: mac; macuserlist
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1 posted on 06/25/2002 6:16:46 PM PDT by Bush2000
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To: Bush2000
Do I smell a deal to good to pass up coming my way soon?
2 posted on 06/25/2002 6:24:28 PM PDT by Abcdefg
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To: Bush2000
I can't wait to see the Apple vs PC war start over this.
3 posted on 06/25/2002 6:24:57 PM PDT by Paul Atreides
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To: Bush2000
Mac. I have one at work (not my choice).

You will never see one in my home.

Mac. ICKY, ICKY, ICKY POO!!!!! :)

4 posted on 06/25/2002 6:26:38 PM PDT by LibKill
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To: Paul Atreides
See post #4. War has started.
5 posted on 06/25/2002 6:27:25 PM PDT by LibKill
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To: Abcdefg
Do I smell a deal to good to pass up coming my way soon?

Only if you have a house decorated like the "That 70s Show" set....

;-)

6 posted on 06/25/2002 6:27:53 PM PDT by Paul Atreides
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To: LibKill
LOL!
7 posted on 06/25/2002 6:28:36 PM PDT by Paul Atreides
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To: Abcdefg
It's a buyer's market out there. I just put together a top of the line system for under $800. A 2GHz processor, 512MB of RAM, 100gig hard drive, CD-RW, DVD, USB and Firewire ports up the kazoo. I wouldn't buy an Apple even if I was inclined too. They are just too damn expensive.
8 posted on 06/25/2002 6:34:45 PM PDT by SamAdams76
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9 posted on 06/25/2002 6:36:30 PM PDT by DoughtyOne
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To: Bush2000; toupsie; CheneyChick; Vermonter
Maybe I'll buy a new one when they knock down the price.
10 posted on 06/25/2002 6:37:33 PM PDT by Fred Mertz
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To: SamAdams76
I just put together a top of the line system

Built it yourself or they did?
11 posted on 06/25/2002 6:38:22 PM PDT by Mike Fieschko
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To: Fred Mertz
I'm asking this in all seriousness; do they knock down the prices on Apples?
12 posted on 06/25/2002 6:38:56 PM PDT by Paul Atreides
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To: Paul Atreides
Only if you have a house decorated like the "That 70s Show" set....

Eric, quit looking at porn on that flat screen, you dumb@-$!! Kelso, go home! [ /Red Forman rant]

Seriously, I remember using Macs back in my college days. The mice on those things were pathetic. I don't miss them.

13 posted on 06/25/2002 6:44:17 PM PDT by Mark Turbo
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To: Mike Fieschko
I built it myself. Actually it is very easy to do. All you need is a Phillips screwdriver and the ability to carefully read instructions. I've built computers for myself and others since 1996 with zero training. I like building my own because I ensure there are all name brand components. Western Digital hard drive. Soundblaster sound card. Etc.
14 posted on 06/25/2002 6:45:01 PM PDT by SamAdams76
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To: Bush2000
I just bought a "reconditioned" HP Pavilion, 1.8GHz Pentium IV, 512MB RAM, 120GB HD, DVD, CD burner, USB-2 and FireWire, full multimedia package, etc., for $600.

Apple, if you want me to put an iMac in my home, you need to beat that deal (and no, don't tell me about "ease of use." I've used Macs before--used to own one of the early PowerMacs--and they're great in some ways, not so good in others. I want to know if you're going to MATCH THAT PRICE).

15 posted on 06/25/2002 6:49:21 PM PDT by Illbay
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To: Mark Turbo
I bought my first-ever computer in 1995. When I was doing some shopping around, I noticed that none of the businesses were using Apples. Only schools were using Apples and they were always vacant (all the PCs were taken up). That, and seeing the whopper of a price they want for Apples, made up my mind. I got a PC. Years later, at school, all the PCs were taken up and I was desperate for a computer; I got on a Apple and was totally lost. When I got home, I hugged my PC and kissed my two-button mouse.
16 posted on 06/25/2002 6:49:58 PM PDT by Paul Atreides
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To: SamAdams76
Ya' done good Sam. That's a fast computer for 800. You're right, they are easy to build, a screwdriver will just about do it.
17 posted on 06/25/2002 6:50:58 PM PDT by Mike K
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To: Illbay
They need to get away from the flower child/70s themes on their computers as well. When I saw the iMac notebook, I thought it looked like a little girl's pretend makeup case.
18 posted on 06/25/2002 6:52:01 PM PDT by Paul Atreides
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To: Paul Atreides
I'm asking this in all seriousness; do they knock down the prices on Apples?

In all seriousness, the answer is yes. Best place to look is at Apple's web site. From time to time (Apple Store section), you can see some sales they are offering. Go to Special Deals section.

Apple is also offering the new eMac, which is cheaper than the iMac.

19 posted on 06/25/2002 6:55:15 PM PDT by Utopia
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To: SamAdams76
Watch for the crackpots - "(Free) Markets are rigged, I tells ya!"

I'd buy a Mac, but I'm not gay (contrary to popular opinion at FR).

20 posted on 06/25/2002 6:55:39 PM PDT by Senator Pardek
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