The point isn’t that the WAPO is losing money. All newspapers, except for The Wall Street Journal and the New York Times (maybe) are losing scads of money. The point should be that American campaign finance law limits the contributions an individual can make to a campaign to something like $2700/candidate/year. And yet if you are wealthy enough to acquire and sustain the Washington Post at $100M-$150M of losses per year, you can make putative in-kind contributions of unlimited value to candidates and parties and never test the contribution limits that apply to mere mortals.
EXACTLY !
Contributions to fake-ass politicians who are part of “The Show”, and not actually in charge of decision making.
VS. controlling Cathedral institutions like the NYT and Post who set the opinions of the elites - hence the direction of the country.
Give it another year or two, and owning the Washington Post will be as useful as spending $100-150 million dollars a year to spread propaganda by smoke signals.
Leftist MSM are entirely content that their news organizations have been relegated to “loss leaders.” The propaganda value of their abject bias is worth it to them because it offers other parts of their owners’ organizations to get funded by Democrats in other ways and means. It’s all about power and mind control.
If you are wealthy you can donate an unlimited amount of funds to a SuperPac.
If the campaign are not super idiots (like DeSantis) who are incapable of following federal election law then those donations can fund massive advertising campaigns in targeted areas that relieve the campaign of the need to spend their dollars there.
The tricky part of the law is that there is not supposed to be any “coordination” between the campaign and the SuperPac—which means the campaign cannot change strategic direction if it does not approve of the SuperPac activities—the SuperPac becomes a runaway train.
DeSantis SuperPac made the insane error of constantly talking to the media. They may have thought they were being clever—but that approach could end with a bunch of them in jail.
SuperPacs should be:
—Silent with the media
—Focused with specific messages in specific states/areas
—Have a broad enough message that events are unlikely to overtake them
—Strictly follow the non-coordination rules—which means that there can be no revolving door between the campaign and the SuperPac.
—Do not change course based on public statements issued by the campaign.