The stockholders need to sue.
Their only strategy is to act like it’s all blown over and no big deal. Let’s prove them wrong.
They aren’t “coming back”... no they won’t go out of business, but they will never ever be what they were again.
How insanely stupid, lets get in bed with a man, who pantomimes being a woman/small female child, largely to an audience of children and teenagers to somehow promote our product....
You basically gave your customer base the bird, and they have given it right back to you...
When all is said and done you will have permanently lost 33—50% of your sales, if not more, and they are never ever coming back.
“Marcondes struck an optimistic tone about Bud Light and said the brand will begin to go around the country to reconnect with consumers.
“It’s coming back,” he said.”
God do I feel pity for the poor girls that are going to work these events... I am sure they are going to face more rejection than they are used to at the their cute young ages trying to push Bud Light SWAG into the hands of folks who want nothing to do with it.
AB Inbev needs to spin-off Anheuser Busch with new American leadership.
The new American management team could explain that it was wrong to think great American brands like Budweiser and Bud Light should be run by wussies from Belgium. Clydesdales! Victory!
(Alissa Heinerscheid moves to Belgium to live happily ever after and that Mexican beer brand is no longer #1.)
blah, blah, blah, blah. Still no apology.
More CNN fake news.
I read their sales have gone below Bud Light week 1 sales.
I can proudly state that I am incapable of boycotting Bud Light or any InBev product.
Oddly they will never recover despite what they do. Lite beers really taste awful and bud lite is at the top of the awful list. They do not really taste bad but have very little taste.
Bud Lite drinkers that try a descent beer will not come back to Bud Lite.
I don’t think they actually fired anyone. Laid one off with pay is all I read.
Giving away free beer is not a comeback.
It's not a boycott. People don't want bud light anymore. A boycott is choosing not to buy for a reason other than preference (eg politics).
This isn't a boycott. Beer drinkers simply no longer have a preference for bud light.. They don't want to drink tranny beer. It's not temporary it's permanent.
There was a very brief period - maybe a single week - when this was just about beer and could have been stifled by an embarrassed apology. As Heckler & Koch did - who now even remembers their gaffe? No longer - it immediately morphed into a broad condemnation of the Woke ideology and there it remains, and that is way beyond Blight's marketers' reach. They're stuck and pretending otherwise is futile.
By "stuck" I mean that it's now a decision as to whether it will be more expensive to kill the brand and start over (no mean undertaking) or to ride it out and hope for the best. That's expensive too.
They might as well at this point. They ain’t getting the normies back, but if they pander enough, they might get the queers to buy their beer.
I did see one guy buying a sixer of Bud Light yesterday, but he looked Middle Eastern so I think he probably has no idea and just liked the dirt cheap price.
New ad campaign: Build Back Beer
They can’t just simply say they made a mistake.