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What To Know About Linda Yaccarino: Ad Executive is Likely Musk’s Successor As Twitter CEO
MSN via Forbes ^ | 05/12/2023 | Robert Hart, Forbes Staff

Posted on 05/12/2023 8:15:29 AM PDT by SeekAndFind

Elon Musk’s search for a Twitter CEO is over and reports say Linda Yaccarino is in talks to replace him as chief—she is a seasoned ad executive whose arrival would likely soothe skittish advertisers following months of drastic overhauls to content moderation and verification, but whose background may alienate some of the billionaire’s loyal and free speech-loving fan base.

Key Facts

Yaccarino was chairman of global advertising and partnerships at NBCUniversal (NBCU), where she worked for more than a decade and manages a global team of 2,000 people who have generated more than $100 billion in ad sales, according to her company profile (UPDATE: She parted ways with NBCU Friday morning).

Yaccarino and her team were instrumental in the launch of Peacock—NBCU’s ad-supported streaming platform—and have embraced new ways of measuring advertising performance, as well as forging partnerships with the likes of Apple News, Buzzfeed, YouTube, Snapchat and Twitter, her profile said.

According to her LinkedIn profile, Yaccarino is also involved with the World Economic Forum, WEF, where she chairs the organization’s taskforce on the future of work and sits on the media, entertainment and culture industry governors steering committee.

The agenda-setting convener of industry, political and civic leaders, perhaps best known for its annual gathering in Davos, Switzerland, has long been a lightning rod for baseless conspiracy theories and Yaccarino’s connection appears to irk some of Musk’s right-leaning or anarchist base, who suggest her background undermines the platform’s commitment to free speech championed under current leadership.

Yaccarino has also partnered with government on several occasions, first helping to promote healthy lifestyles as a member of the President’s Council on Sports Fitness and Nutrition, appointed by former President Donald Trump, and later working with government agencies, the White House and Pope Francis

(Excerpt) Read more at msn.com ...


TOPICS: Business/Economy; Culture/Society; News/Current Events
KEYWORDS: ceo; eds; elonmusk; lindayaccarino; mds; twitter
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The executive’s connection to a pandemic-era vaccination campaign has also bothered proponents of Twitter’s more liberal content moderation policies, many of whom fear Yaccarino could bring back the stricter bars for misinformation that they struggled to clear before Musk did away with them.
1 posted on 05/12/2023 8:15:29 AM PDT by SeekAndFind
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To: SeekAndFind

I hope it’s not a capitulation


2 posted on 05/12/2023 8:21:38 AM PDT by aynrandfreak (Being a Democrat means never having to say you're sorry)
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To: aynrandfreak

It already is. Yacarrino is a WEF supporter.


3 posted on 05/12/2023 8:23:05 AM PDT by SeekAndFind
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To: aynrandfreak
She's a figurehead, just running the day-to-day operations. Think of her as a GM to a football team.

Musk will have final say on everything.

4 posted on 05/12/2023 8:23:37 AM PDT by Extremely Extreme Extremist
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To: SeekAndFind

More here:

https://freerepublic.com/focus/f-bloggers/4152710/posts

😁👍


5 posted on 05/12/2023 8:25:12 AM PDT by rktman (Destroy America from within? Check! WTH? Enlisted USN 1967 to end up with this💩? 🚫💉)
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To: SeekAndFind

Tweets will now be known as “Yacks.”


6 posted on 05/12/2023 8:26:04 AM PDT by x
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To: SeekAndFind

Well if it’s just talks than the decision hasn’t been made...and even if it is he can always let her go if she dosn’t fit. I don’t think Musk keeps unproductive people around for long.


7 posted on 05/12/2023 8:26:45 AM PDT by caww (O death, when you seized my Lord, you lost your grip on me......)
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To: Extremely Extreme Extremist

Is he the owner and the coach?


8 posted on 05/12/2023 8:26:59 AM PDT by aynrandfreak (Being a Democrat means never having to say you're sorry)
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To: Extremely Extreme Extremist

You sound like a WEF apologist and wishful thinker.


9 posted on 05/12/2023 8:27:39 AM PDT by No Party Affiliation
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To: SeekAndFind

Wonder what Tucker Carlson will do now?


10 posted on 05/12/2023 8:47:47 AM PDT by Equine1952
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To: aynrandfreak

“Is he the owner and the coach?”

The plan is he will be owner and QB. With Linda as coach. Not an arrangement I think works out well for Linda.


11 posted on 05/12/2023 8:50:00 AM PDT by Renfrew (Muscovia delenda est)
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To: Equine1952

I am quite sure Musk discussed this with Tucker before Tucker decided to move onto Twitter, remember Tucker has no signed contract with Musk he can leave at ANY time!! He can use Twitter until he sets up his own thing!!!


12 posted on 05/12/2023 8:50:59 AM PDT by Trump Girl Kit Cat (Yosemite Sam raising hell)
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To: No Party Affiliation

Musk is as connected to the WEF set as anyone.

Just because he agrees with us on somethings doesn’t mean he is perfect.


13 posted on 05/12/2023 8:51:20 AM PDT by Renfrew (Muscovia delenda est)
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To: rktman

Thanks for posting this reality check:

https://freerepublic.com/focus/f-bloggers/4152710/posts


14 posted on 05/12/2023 8:56:33 AM PDT by Grampa Dave (Free speech is the main right that you have! Without it, you have no others! (Tucker Carlson!))
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To: SeekAndFind

Twitter will not be around if it’s not profitable.
This gal seems to have some success in that regard.


15 posted on 05/12/2023 8:58:51 AM PDT by smokingfrog ( sleep with one eye open (<o> --- )
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To: x
Tweets will now be known as “Yacks.”

Excellent! Keep up the good work. It makes FR "flavorfull"

16 posted on 05/12/2023 8:59:00 AM PDT by aMorePerfectUnion (Fraud vitiates everything)
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‘Right wing or anarchist base’….hell fire I didn’t know that loving free speech puts me into either category…Elon should have just rehired Vijaya…she already has a lot of experience on the platform…censorship, shadow banning, banning outright…


17 posted on 05/12/2023 9:11:36 AM PDT by TnTnTn
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To: SeekAndFind

“It already is. Yacarrino is a WEF supporter.”

She’s a Commissar.


18 posted on 05/12/2023 9:17:46 AM PDT by dljordan
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To: SeekAndFind

She is not the whistle thing from the Zelda game.


19 posted on 05/12/2023 9:19:55 AM PDT by discostu (like a dog being shown a card trick)
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To: No Party Affiliation
You sound like a WEF apologist and wishful thinker.

LOL. No one is more opposed to globalism and the WEF than me, pal.

20 posted on 05/12/2023 9:41:11 AM PDT by Extremely Extreme Extremist
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