Anheuser-Busch is (finally) throwing Dylan Mulvaney under the bus in a desperate attempt to reassure investors

Not The Bee ^ | May 4, 2023 | Staff

[Red Badger]

One of the iron rules of wokeism that corporations and CEOs have absorbed is this: You never turn your back on the LGBTQ. No matter the backlash, no matter the criticism, if you embrace a transgender influencer or gay advocate or someone similar, you have to stick with them no matter what they throw at you. It's just part of the game now.

So this is really quite incredible, and underscores the success of the Bud Light boycott:

Anheuser-Busch CEO Michel Doukeris addressed the Bud Light controversy on an earnings call with investors Thursday, downplaying the brand's partnership with transgender influencer Dylan Mulvaney that prompted a boycott from conservatives. ...

"We need to clarify the facts that this was one camp, one influencer, one post and not a campaign," Doukeris said.

Dude is down on his knees like:

So why is he doing this? Why is this guy violating one of the basic principles of woke corporate management in the 21st century? Why would he do such an insanely risky thing?

Well, need I remind you that his company is absolutely and completely hemorrhaging money right now:

Sales are down over 25%. That kind of collapse is just catastrophic, especially for the highly competitive, low-margin beer industry.

Moreover, in this one specific instance, there's little reason for him to try and cozy up to the transgender lobby. Dylan Mulvaney is creepy. He's a weird, obviously unwell dude. He's (hopefully) got people in his life who love and care about him, but the only people with any professional allegiance to him at this point are his doctors and Drew Barrymore. Nobody wants to stand by him.

So yes, Bud Light is running for the hills on this. You can't blame them. And you can pretty well hear the jaw-clenched, grim, joyless resolve in Doukeris's voice:

"We believe we have the experience, the resources and the partners to manage this. And our four-year growth outlook is unchanged," Doukeris said.

Good luck, Bud Light. You will need it, cuz I'm still not drinking your beer.

[metmom]

Their woke leaders have destroyed a great American beer brand. Bud Light has never been a great American beer.

They are trying to destroy EVERYTHING that gives us cultural identity as Americans.

They've been doing it for years with our holidays making some non-politically correct, like Columbus Day, and then simply outright canceling them allegedly because of Covid.

[GailA]

‘Not Even Bud Lite...Lost This Much’: Ratings Showcase the New Normal for Fox News Without Tucker

5pm: 2.72 million viewers
6pm: 1.89 mil
7pm: 2.04 mil
8pm: 1.48 mil
9pm: 1.91 mil
10pm: 1.67 mil

Tucker averaged 3 mil at 8pm. So that hour has been cut in half. And the later hours have lost at least a quarter.
https:/
/www.thegatewaypundit.com/2023/05/not-even-bud-lite-lost-much-ratings-showcase-new-normal-fox-news-without-tucker/?utm_source=Email&utm_medium=the-gateway-pundit&utm_campaign=dailypm&utm_content=2023-05-04

[5th MEB]

And this is exactly why major corporations and businesses should stay out of politics and race/sexual social engineering so called justice movements.

Just tell the RED CHINKS to stuff their social score based on DEI scores and also tell the US Government QUEER LOBBY to go F#CK THEMSELVES.

The government can and will affect your bottom line, BUT NOT NEAR AS MUCH AS ANGRY/FEDUP CUSTOMERS.

They need to learn to just provide their products and stop telling people what they should believe or how they should live!

[Cuttnhorse]

I feel bad for the Clydesdales.

The source of Bud Light

[Vaduz]

NO SALE

[Libloather]

Also brewed with rice.

[Ronald77]

plenty of good beer out there, i wont go back to any A-B product.

[George J. Jetso]

So Alyssa Heinerscheid was not really a Budweiser VP or employee. She was actually a fake employee working at a fake beer company and came up with a promotion for fake women.