Posted on 08/16/2022 5:05:37 AM PDT by Erik Latranyi
As midterm election campaigns heat up in the Senate’s top battlegrounds, the National Republican Senatorial Committee is canceling millions of dollars of ad spending, sending GOP campaigns and operatives into a panic and upending the committee’s initial spending plan.
The cuts — totaling roughly $13.5 million since Aug. 1 — come as the Republicans’ Senate campaign committee is being forced to “stretch every dollar we can,” said a person familiar with the NRSC’s deliberations. Republican nominees in critical states like Ohio, Pennsylvania and North Carolina — places the GOP must defend this fall — have failed to raise enough money to get on air themselves, requiring the NRSC to make cuts elsewhere to accommodate.
Since Aug. 1, the NRSC has cut ad buys in the battleground states of Pennsylvania ($7.5 million), Arizona ($3.5 million), Wisconsin ($2.5 million) and Nevada ($1.5 million), according to the ad tracking service AdImpact. Separately, a Democratic source tracking advertising buys estimated roughly $10.5 million in cuts by the NRSC since the first of the month.
“People are asking, ‘What the hell is going on?’” said one Republican strategist working on Senate races. “Why are we cutting in August? I’ve never seen it like this before.”
While the scale of these cuts is unprecedented, the NRSC is also ahead of its typical schedule on its ad spending, having already spent $36.5 million on television spots this cycle, as opposed to the Democratic Senatorial Campaign Committee’s $1.9 million to date. Sen. Rick Scott, who chairs the NRSC, announced earlier this year the campaign committee would be spending sooner than in years past. It was a necessary change, Scott said, to prevent Democrats from having the airwaves to themselves all summer.
(Excerpt) Read more at newsbreak.com ...
>60,000 posts since May 1998 and I belong at DU?
Please!
I am a class of ‘98 but I moved from Texas to Virginia so my name didn’t make sense anymore. You get a new start date when you do that. I wonder if I can get my start dage upgraded to the original?
You are 100% correct. Traitor China-Mitch is trying to hurt candidates endorsed by Trump.
EliRoom8, I think I have not given due regard to the lessons of the good book. Spot on.
How about a rin0? Even a rin0 counts as a number in the count that determines who controls that body of the congress.
My typo, saying rim0 sounds more like a dim-0.
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