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Why the Term ‘JEDI’ Is Problematic for Describing Programs That Promote Justice, Equity, Diversity and Inclusion (This is an actual Scientific American article)
Scientific American ^ | 23 Sep 2021 | J. W. Hammond, Sara E. Brownell, Nita A. Kedharnath, Susan J. Cheng, W. Carson Byrd

Posted on 09/23/2021 5:30:34 PM PDT by Drew68

They’re meant to be heroes within the Star Wars universe, but the Jedi are inappropriate symbols for justice work

The acronym “JEDI” has become a popular term for branding academic committees and labeling STEMM (science, technology, engineering, mathematics and medicine) initiatives focused on social justice issues. Used in this context, JEDI stands for “justice, equity, diversity and inclusion.” In recent years, this acronym has been employed by a growing number of prominent institutions and organizations, including the National Academies of Sciences, Engineering, and Medicine. At first glance, JEDI may simply appear to be an elegant way to explicitly build “justice” into the more common formula of “DEI” (an abbreviation for “diversity, equity and inclusion”), productively shifting our ethical focus in the process. JEDI has these important affordances but also inherits another notable set of meanings: It shares a name with the superheroic protagonists of the science fiction Star Wars franchise, the “Jedi.” Within the narrative world of Star Wars, to be a member of the Jedi is seemingly to be a paragon of goodness, a principled guardian of order and protector of the innocent. This set of pop cultural associations is one that some JEDI initiatives and advocates explicitly allude to.

Whether intentionally or not, the labels we choose for our justice-oriented initiatives open them up to a broader universe of associations, branding them with meaning—and, in the case of JEDI, binding them to consumer brands. Through its connections to Star Wars, the name JEDI can inadvertently associate our justice work with stories and stereotypes that are a galaxy far, far away from the values of justice, equity, diversity and inclusion. The question we must ask is whether the conversations started by these connections are the ones that we want to have.

As we will argue, our justice-oriented projects should approach connections to the Jedi and Star Wars with great caution, and perhaps even avoid the acronym JEDI entirely. Below, we outline five reasons why.

The Jedi are inappropriate mascots for social justice. Although they’re ostensibly heroes within the Star Wars universe, the Jedi are inappropriate symbols for justice work. They are a religious order of intergalactic police-monks, prone to (white) saviorism and toxically masculine approaches to conflict resolution (violent duels with phallic lightsabers, gaslighting by means of “Jedi mind tricks,” etc.). The Jedi are also an exclusionary cult, membership to which is partly predicated on the possession of heightened psychic and physical abilities (or “Force-sensitivity”). Strikingly, Force-wielding talents are narratively explained in Star Wars not merely in spiritual terms but also in ableist and eugenic ones: These supernatural powers are naturalized as biological, hereditary attributes. So it is that Force potential is framed as a dynastic property of noble bloodlines (for example, the Skywalker dynasty), and Force disparities are rendered innate physical properties, measurable via “midi-chlorian” counts (not unlike a “Force genetics” test) and augmentable via human(oid) engineering. The heroic Jedi are thus emblems for a host of dangerously reactionary values and assumptions. Sending the message that justice work is akin to cosplay is bad enough; dressing up our initiatives in the symbolic garb of the Jedi is worse.

This caution about JEDI can be generalized: We must be intentional about how we name our work and mindful of the associations any name may bring up—perhaps particularly when such names double as existing words with complex histories.

Star Wars has a problematic cultural legacy. The space opera franchise has been critiqued for trafficking in injustices such as sexism, racism and ableism. Think, for example, of the so-called “Slave Leia” costume, infamous for stripping down and chaining up the movie series’ first leading woman as part of an Orientalist subplot. Star Wars arguably conflates “alienness” with “nonwhiteness,” often seeming to rely on racist stereotypes when depicting nonhuman species. The series regularly defaults onto ableist tropes, memorably in its portrayal of Darth Vader, which links the villain’s physical disability with machinic inhumanity and moral deviance, presenting his technology-assisted breathing as a sinister auditory marker of danger and doom. What’s more, the bodies and voices centered in Star Wars have, with few exceptions, historically been those of white men. And while recent films have increased gender and racial diversity, important questions remain regarding how meaningfully such changes represent a departure from the series’ problematic past. Indeed, a notable segment of the Star Wars fandom has aggressively advocated the (re)centering of white men in the franchise, with some equating recent casting decisions with “white genocide.” Additionally, the franchise’s cultural footprint can be tracked in the saga of United States military-industrial investment and expansion, from debates around Reagan’s “Star Wars” Strategic Defense Initiative to the planned Joint Enterprise Defense Infrastructure (another “JEDI” program), sometimes winkingly framed with Star Wars allusions. Taken together, the controversies surrounding Star Wars make JEDI at best an inappropriate way to brand justice work—a kind of double-edged sword (or better yet, double-bladed “lightsaber”). At worst, this way of branding our initiatives is freighted with the very violence that our justice work seeks to counter.

When we consider the relationship of JEDI to Star Wars and its fraught cultural legacy, a more general caution comes into view: When we label our initiatives, we must be careful about the universe of narratives and symbols within which we situate our work—and the cultural associations and meanings that our projects may take on, as a result. JEDI connects justice initiatives to corporate capital. JEDI/Jedi is more than just a name: It’s a product. Circulating that product’s name can promote and benefit the corporation that owns it, even if we do not mean to do so. We are, in effect, providing that corporation—Disney—with a form of free advertising, commodifying and cheapening our justice work in the process. Such informal co-branding entangles our initiatives in Disney’s morally messy past and present. It may also serve to rebrand and whitewash Disney by linking one of its signature product lines to social justice. After all, Disney has a long and troubling history of circulating racist, sexist, heterosexist and Orientalist narratives and imagery, which the corporation and its subsidiaries (like Pixar) are publicly reckoning with. Furthermore, Disney is an overtly political entity, critiqued not only for its labor practices but also for its political donations and lobbying. Joining forces with Disney’s multimedia empire is thus a dangerous co-branding strategy for justice advocates and activists. This form of inadvertent woke-washing extracts ethical currency from so-called “JEDI” work, robbing from its moral reserves to further enrich corporate capital.

A broader lesson can be learned here: When we brand our initiatives, it pays to be mindful about whether the names we endorse double as products in a culture industry. We must be careful about the company we keep—and the companies that our initiatives help to keep in business.

Aligning justice work with Star Wars risks threatening inclusion and sense of belonging. While an overarching goal of JEDI initiatives is to promote inclusion, the term JEDI might make people feel excluded. Star Wars is popular but divisive. Identifying our initiatives with it may nudge them closer to the realm of fandom, manufacturing in-groups and out-groups. Those unfamiliar or uncomfortable with Star Wars­­—including those hurt by the messages it sends—may feel alienated by the parade of jokes, puns and references surrounding the term JEDI. Consider, as one example, its gender exclusionary potential. Studies suggest that the presence of Star Wars and Star Trek memorabilia (such as posters) in computer science classrooms can reinforce masculinist stereotypes about computer science—contributing to women’s sense that they don’t belong in that field. Relatedly, research indicates that even for self-identified female fans of Star Wars, a sense of belonging within that fandom can be experienced as highly conditional, contingent on performances “proving” their conformity to the preexisting gendered norms of dominant fan culture. At a moment when many professional sectors, including higher education, are seeking to eliminate barriers to inclusion—and to change the narrative about who counts as a scientist, political scientist, STEMM professional or historian—adopting the term JEDI seems like an ironic move backward.

However we feel about JEDI, a more general insight to apply to our work is this: How we brand an initiative can shape perceptions and feelings about that initiative—and about who belongs in it.


TOPICS: Culture/Society
KEYWORDS: bidensfault; blacksupremacy; feminazis; feminism; jedi; obamasfault; scientificamerican; starwars; woke
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To: Drew68
Star Wars isn't real.

And everything is "problematic."

21 posted on 09/23/2021 5:48:03 PM PDT by x
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To: Drew68

Good!


22 posted on 09/23/2021 5:48:06 PM PDT by KC_Lion
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To: ClearCase_guy
Social Healing Inclusion and Tolerance
23 posted on 09/23/2021 5:49:08 PM PDT by bankwalker (groupthink kills ...)
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To: Drew68
Why they would publish that nonsensical balderdash is a harder puzzle to solve than Martin Gardner ever wrote.


24 posted on 09/23/2021 5:50:54 PM PDT by ProtectOurFreedom ("If I’m going to get my political views from those who chase balls, I’ll ask my dog.")
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To: Drew68

SA has been neither Scientific nor American for a couple of decades, at least.

[And as a Yute, I loved to read the publication - Very Sad...]


25 posted on 09/23/2021 5:52:36 PM PDT by Paladin2 (Critical Marx Theory is The SOLUTION....)
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To: AnotherUnixGeek

Ditto National Geographic.


26 posted on 09/23/2021 5:56:07 PM PDT by Tijeras_Slim
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To: Drew68

They ignore what almost everyone knows to be true.

Most women do not want to study that hard.

Most women do not enjoy math and science, inherently, as mos women do not enjoy more abstract fields that usually have problems that require exact answers.

Most women would rather marry a guy who has studied that hard. They get all the benefits without having to study hard themselves.

These are often inherent preferences that most men and women have.

Its not discrimintion or actively keeping anyone out. They generaly aren’t interested in being there.

I am an engineer. First year we had the most women enrolled, 5-10% of the classes in the first semester. About half left after the first year. Another half left through the second year. Changed their majors to business or education or journalism. The ones that were left were either beautiful looking and had guys doing their work for them, or they were the best women left and could handle the courses, and often did pretty well.

Its hard work and most women don’t like putting in a lot, a lot of studying and delaying gratification for the payoffs down the road. Better jobs, careers actually. Earning a signficantly higher salary. Doing more interesting work, sometimes.

We dont see a clamor for more men in jobs they have minrity percentages in, precisely because we men know those are jobs most men are not inclined to want to do, inherently. Its nt about unfairness its about preference. Its also no surprise most of these exact same jobs men also would not normally gravitage to, dont pay enough to support a family on.


27 posted on 09/23/2021 5:58:06 PM PDT by Secret Agent Man (Gone Galt; Not Averse to Going Bronson.)
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To: Drew68

I suppose if I was a Star Wars fan still I’d be offended by this crap but since that is over all I can do is laugh.


28 posted on 09/23/2021 6:04:43 PM PDT by xp38
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To: KC_Lion
Not a parody. Marvel Studios may drop 'Men' from X-Men to be more inclusive

Didn't they cover that in Deadpool 2?

DEADPOOL: Thank you, Bedlam. I was always appalled by the blatant sexism in the group's name. X-Men! Men! The point is, our group will be forward thinking. Gender neutral. From now on, we'll be known as… X-Force.

(spoiler alert) And they lasted the length of one parachute jump.

29 posted on 09/23/2021 6:13:57 PM PDT by KarlInOhio ("Anti-fascist" is from the official name of the Berlin Wall: Anti-fascist Protection Barrier.)
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To: AdmSmith; AnonymousConservative; Arthur Wildfire! March; Berosus; Bockscar; cardinal4; ColdOne; ...

30 posted on 09/23/2021 6:25:38 PM PDT by SunkenCiv (Imagine an imaginary menagerie manager imagining managing an imaginary menagerie.)
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To: Drew68

I stopped reading Unscientific Unamerican years ago. (Once, it was a very interesting and informative magazine.)


31 posted on 09/23/2021 6:38:51 PM PDT by beethovenfan (Mene, Mene, Tekel, Upharsin)
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To: Drew68

Keep your damned justice away from my suspension bridge, jet aircraft, and medical technology.


32 posted on 09/23/2021 7:09:34 PM PDT by jimfree (My 18 y/o granddaughter continues to have more quality exec experience than Joe Biden.)
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To: ClearCase_guy

“ Social Inclusion Tolerance and Healing”

I think the article is a resounding example of the Social Healing, Inclusive Tolerance that Scientific American is offering its readers.


33 posted on 09/23/2021 7:23:33 PM PDT by Islander7 (There is no septic system so vile, so filthy, the left won't drink from to further their agenda.)
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To: Drew68

so no more equality, they want full commie equity


34 posted on 09/23/2021 7:23:36 PM PDT by joshua c (Dump the LEFT. Cable tv, Big tech, national name brands)
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To: Drew68

This is not the article you’re looking for.


35 posted on 09/23/2021 7:42:01 PM PDT by Disambiguator
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To: Drew68

This is a very old magazine; it’s interesting to compare the decline of the magazine to the decline of country that birthed it. To quote Trump: “Sad”.


36 posted on 09/23/2021 8:28:28 PM PDT by The Antiyuppie (When small men cast long shadows, then it is very late in the day.)
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To: Drew68

I’ll use the word “Communist” because that is what is really being pushed.


37 posted on 09/23/2021 10:21:03 PM PDT by Nateman (If the Left is not screaming , you are doing it wrong.)
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To: Drew68

Scientific American has been FULL RETARD and WOKETARD since I canceled my subscription in 1973!

The only science they have done since 1971 is “HOW TO PERFECT SUCKING DEMOCRAT/PROGRESSIVE D*CK”.


38 posted on 09/24/2021 12:55:08 AM PDT by 5th MEB (Progressives in the open; --- FIRE FOR EFFECT!!)
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To: Drew68

This is what passes for “academics” in education today:

ABOUT THE AUTHOR(S)

J. W. Hammond is a postdoctoral researcher in the School of Education at the University of Michigan, where he researches and teaches about rhetoric, writing and racial justice. His current scholarship centers on educational assessment history, theory and technology, as well as the ethical, political and rhetorical dimensions of research access and use. A (nearly) lifelong Star Wars nerd, he believes that science fiction shapes our ethical horizons and sense of scientific possibility in ways good and bad, big and small.

Sara E. Brownell is a discipline-based education researcher and professor in the School of Life Sciences at Arizona State University who studies how we can create more inclusive undergraduate biology learning environments, particularly for women, religious students, community college transfer students, and LGBTQ+ students. You can follow her on Twitter @brownell_sara.

Nita A. Kedharnath earned her M.A. in educational leadership and policy from the University of Michigan. She is the project manager for the Sloan Equity and Inclusion in STEM Introductory Courses (SEISMIC) Collaboration, coordinating multi-institutional and multidisciplinary research and teaching projects focused on making introductory STEM courses more equitable and inclusive.

Susan J. Cheng is a forest ecologist and instructional consultant specializing in data analytics, assessment, and instruction of undergraduate courses. She earned her Ph.D. from the University of Michigan and leads research projects in two intertwined strands of scholarship: understanding how ecology shapes Earth’s climate and how classroom climate shapes student learning. She is on the advisory board for 500 Women Scientists and serves on the American Geophysical Union’s Education Section committee. You can follow her on Twitter @susanjcheng.

Recent Articles by Susan J. Cheng
Scientists Must Speak Up for the Green New Deal
W. Carson Byrd is a sociologist focused on the intersections of race and racism, higher education, and scientific and knowledge production. He is a Senior Fellow-in-Residence in the National Center for Institutional Diversity at the University of Michigan. He was selected as a member of the 2021 cohort of William T. Grant Advanced Quantitative and Computational Scholars for the Institute in Critical Quantitative, Computational, and Mixed Methodologies. You can follow him on Twitter @Prof_WCByrd.

Every single of one of these individuals is engaged, and earning a living, advancing various approaches on how to further politicize peoples’ lives.


39 posted on 09/24/2021 8:02:48 AM PDT by Wuli
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To: SunkenCiv
University tells students not to use the term "African-American" because it's now offensive

Actually, you shouldn't use the term "African-American" anyway, since almost every single person that calls themselves that isn't African-American at all. They're American. Their heritage/ancestry may be African-American, but they themselves are not.

I don't go around calling myself a "Polish-Irish-German-Chickasaw-Nordic-American" just because that's where some of my ancestors were from, I just call myself a "Texan".
40 posted on 09/29/2021 8:25:45 PM PDT by Svartalfiar
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