Posted on 07/16/2021 9:52:24 PM PDT by bitt
'Consumers' Research' targets 'woke' corporations in new ad campaign Consumers' Research executive director Will Hild explains how the organization is calling out 'woke' companies in a new initiative. Consumers' Research, an educational nonprofit dedicated to consumer information, on Thursday launched a number of new advertising efforts targeting Coca-Cola over its "woke" political narratives.
The new efforts – which include an ad that will air in Atlanta, a new website called AlwaysWokaCola.com and mobile billboards attached to trucks that will drive around Coca-Cola's headquarters, its museum and the Georgia State Capitol over the next 28 days – are part of the nonprofit's ongoing, seven-figure ad campaign targetting "woke" companies.
"Today, we are launching AlwaysWokaCola.com and the accompanying ads as a satirical reminder to Coke to focus on their consumers, not woke politicians," Will Hild, executive director of Consumers' Research, told FOX Business in a statement Thursday.
The ads highlight Coca-Cola's impact on the United States' obesity epidemic; reports that Coca-Cola and other big-name U.S. brands lobbied against a bill aiming to bar companies from using labor in China's Xinjiang Province, where Muslim minority populations are subject to forced labor and other human rights violations (though Coca-Cola has denied it uses any forced labor); and other health concerns related to Coke beverages.
"The company has taken its eye off the well-being of the customer," Wild said. "Their products continue to contribute significantly to childhood obesity, they have sourced sugar from companies in China reportedly using forced labor, and they have such poor quality control that racist directives, like' 'be less white' are included in staff trainings."
(Excerpt) Read more at foxbusiness.com ...
P
Ha! Hilarious.
I’ve had a hankering to write a big, fat W on any CocaCola product I see.
These guys have it covered :-)
great humiliate them
only way they might get back to normal
but never forget what they did
and remember they only change because of money, the bottom line
the humiliation costs them their bottom line
Coca Cola was founded by John Pemberton, a CONFEDERATE soldier and SLAVEOWNER. If Coke is woke let them set an example, the board members and shareholders should immediately liquidate all their assets and give them away as REPARATIONS. The Coca Cola logos and trademarks should be treated as the moral equivalent of the Confederate flag.
Woka-Cola. Great Karma.
Which means he was a democrat and is most likely still voting the same...
Speaking of woke, ratings for Red Sox baseball and other programs on WEEI
Boston are very low despite the team
doing well. One reason could be the
political stuff being shoved down our
throats.Post on a radio messageboard
said “I know people who were done with them when that Black Lives Matter banner
went up on the Green Monster (left field
wall)”.
Under previous owners, the Red Sox were the last team to integrate with owner
saying “get those n-——s off the field” in tryouts.
With corporations ranging from Coke to the
Sox, they want to at least shore up their
current customer base (and maybe expand it) and “woke” is what they want to do.
NBA did the whole BLM embracing but later
the commissioner backed off a bit, saying
they would work for racial justice in
other ways. NFL saying they’ll do “black
national anthem” at certain games (what,
are we back to segregation—blacks have own anthem? Will there
be black only seating areas?) Catering
to gays and trannies is another.
your post says a lot
We don’t take coke or Minute Maid or other coke products anymore.
Go woke go broke !!!
for later
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