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The Frozen Calm of Normalcy Bias
Gizmodo.com ^ | 5-2-13 | Esther Inglis-Arkell

Posted on 03/03/2020 7:20:23 PM PST by DouglasKC

When disaster strikes, some people lose their heads, some people become cool and effective, but by far most people act as if they've suddenly forgotten the disaster. They behave in surprisingly mundane ways, right up until it's too late. Around the world, researchers are wondering how to combat normalcy bias.

If you spend the beginning of your flights staring in disbelief at the cabin crew gesturing towards the emergency exits and asking you to look at them and think about walking to them in an emergency, you may be surprised that doing exactly that has saved one person. When two planes collided just above a runway in Tenerife in 1977, a man was stuck, with his wife, in a plane that was slowly being engulfed in flames. He remembered making a special note of the exits, grabbed his wife's hand, and ran towards one of them. As it happened, he didn't need to use it, since a portion of the plane had been sheared away. He jumped out, along with his wife and the few people who survived. Many more people should have made it out. Fleeing survivors ran past living, uninjured people who sat in seats literally watching for the minute it took for the flames to reach them.

This isn't unique behavior, although plane crashes provide the most dramatic examples. People seeking shelter during tornadoes and cyclones are often called back, or delayed, by people doing normal activities, who refuse to believe the emergency is happening. These people are displaying what's known as normalcy bias. About 70% of people in a disaster do it. Although movies show crowds screaming and panicking, most people move dazedly through normal activities in a crisis. This can be a good thing; researchers find that people who are in this state are docile and can be directed without chaos. They even tend to quiet and calm the 10-15% of people who freak out.

The downside of the bias is the fact that they tend to retard the progress of the 10-15% of people who act appropriately. The main source of delay masquerades as the need to get more data. Scientists call this "milling." People will usually get about four opinions on what's going on and what they should do before taking any action — even in an obvious crisis. People in emergency situations report calling out to others, asking, "What's going on?" When someone tells them to evacuate, or to take shelter, they fail to comply and move on, asking other people the same question.

This isn't entirely loopy behavior. If something minor seems wrong, in your neighborhood, office, or home, it's hardly inappropriate to ask the people around what's happening. And how many of us have heard a suspicious noise nearby, paused for a moment, and then thought, "I'm sure it's nothing," and gone back to what we were doing? The problem comes when, even when it is obviously something, people stay in denial.

There are a lot of theories for why this occurs. There's the shock itself, and the time it takes to process it. Even people who are well-trained and well-informed lose some of their knowledge and physical acumen under extreme pressure. Some researchers blame instincts. Animals that don't struggle during an attack by an overwhelmingly large predator are sometimes left alone. The passivity indicates sickness or poison, and puts off the predator. Faced with a threat that's overwhelmingly enormous, people may instinctively become passive as well.

Other researchers believe those with normalcy bias are playing the odds. People step onto dangerous-looking roller coasters every day and scare themselves half to death, trusting that, no, the situation their instincts are screaming about couldn't possibly really be happening. Rounding out the theories about normalcy bias is the idea that people need information in order to act. If people don't know how to deal with a situation, they can't begin to deal with it, so they don't begin to deal with it.

Nothing can be done about sudden shocks and natural instincts, so most researchers try to deal in increased information. This is why we're given countless safety lectures. Look at the exits and plan your exit route. In the event of an earthquake, a fire, a flood, do this. Drills and practices, even if only done in a person't imagination, at least give them the basic tools that they need when dealing with an emergency.

More complicated, from a policy standpoint, is the need to personalize the risk. This information — that the present disaster will harm you, yes you, so take action — is the hardest to accurately disseminate. People mill, asking for opinions, because they want to be told that everything is fine. They will keep asking, and delaying, until they get the answer they want. In a completely alien emergency situation — such as a downed, flaming plane — people think of the likelihood that they're mistaken about the nature of the emergency, and the consequences for screwing up if they take personal action. Although early warning systems, alarms, and alerts proliferate, very few things manage to get through to specific people that they are in personal danger, that they are on their own, and that they need to take steps to save themselves.


TOPICS: Culture/Society; News/Current Events
KEYWORDS: coronavirus; disaster; disease; fearmongers
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Interesting article that explains the reaction by both sides to the unfolding saga of the corona virus. 70% will refuse to see disasters as disasters until it's too late. Of the them the article states "most people move dazedly through normal activities in a crisis"
1 posted on 03/03/2020 7:20:23 PM PST by DouglasKC
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To: DouglasKC
They can't figure out why they can't get people to panic over 'man-made global warming'.

If they can't get people to panic people won't 'demand action'.

2 posted on 03/03/2020 7:24:25 PM PST by yesthatjallen
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To: yesthatjallen

Bingo:

“More complicated, from a policy standpoint, is the need to personalize the risk”


3 posted on 03/03/2020 7:26:03 PM PST by BenLurkin (The above is not a statement of fact. It is either opinion or satire. Or both.)
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To: DouglasKC

Excellent article.

Thanks,

L


4 posted on 03/03/2020 7:27:08 PM PST by Lurker (Peaceful coexistence with the Left is not possible. Stop pretending that it is.)
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To: yesthatjallen

Bad example, man made global warming is BS and people can see it.


5 posted on 03/03/2020 7:29:34 PM PST by gibsonguy
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To: DouglasKC

“Go back to work. There is no need to evacuate Tower Two”


6 posted on 03/03/2020 7:30:32 PM PST by Deaf Smith (When a Texan takes his chances, chances will be taken that's fore sure)
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To: DouglasKC

Thanks for posting.


7 posted on 03/03/2020 7:32:54 PM PST by Jane Long (Praise God, from whom ALL blessings flow.cuase)
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To: DouglasKC

Very interesting article. Thanks for posting it.


8 posted on 03/03/2020 7:32:55 PM PST by Inyo-Mono
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To: DouglasKC

9 posted on 03/03/2020 7:34:59 PM PST by Bon mots
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To: DouglasKC

10 posted on 03/03/2020 7:37:00 PM PST by LouieFisk
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To: DouglasKC

People b1tch about normalcy bias for stuff they think people should be freaking out about.

When have we seen a normalcy bias article from someone wanting to stop over a million kids being murdered by women and ‘doctors’ each year?

Or about politicians saying they are patriots as they infringe and take away more actual, enumerated constitutional rights?

Or about perverts of all stripes and their enablers and followers forcing theirbs on normal, sane people?


11 posted on 03/03/2020 7:37:07 PM PST by Secret Agent Man (Gone Galt; Not Averse to Going Bronson.)
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To: Bon mots

YEs thanks for that...it made me research the topic more.


12 posted on 03/03/2020 7:39:02 PM PST by DouglasKC
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To: DouglasKC

Great find!


13 posted on 03/03/2020 7:41:57 PM PST by Bon mots
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To: DouglasKC

.


14 posted on 03/03/2020 7:43:12 PM PST by sauropod (David Horowitz: “Inside every progressive is a totalitarian screaming to get out.”)
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To: DouglasKC

Actually the coronavirus is not a good example here. In this country it is wise and prudent to ignore the frantic flailing antics of those who would hype up the hysteria.


15 posted on 03/03/2020 7:44:38 PM PST by Responsibility2nd (Click my screen name for an analysis on how HIllary wins next November.)
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To: DouglasKC

“ About 70% of people in a disaster do it”
“ They even tend to quiet and calm the 10-15% of people who freak out.”
“ The downside of the bias is the fact that they tend to retard the progress of the 10-15% of people who act appropriately.”

Those are the three important things in this article. Be alert, think about things before they might happen, and don’t let the 85% of people who can’t figure it out bother you. That said:

BUFFALO JUMP!!!
KILL BOX!!!!
PANDEMIC!!!!
GLOBAL WARMING!!!!
EXTINCTION LEVEL EVENT!!!!!!


16 posted on 03/03/2020 7:46:18 PM PST by VanShuyten ("...that all the donkeys were dead. I know nothing as to the fate of the less valuable animals.")
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To: DouglasKC

Fascinating article. Thanks for posting.


17 posted on 03/03/2020 7:49:08 PM PST by TChad (The MSM, having nuked its own credibility, is now bombing the rubble.)
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To: Responsibility2nd
Actually the coronavirus is not a good example here. In this country it is wise and prudent to ignore the frantic flailing antics of those who would hype up the hysteria.

I don't know. I think it's the perfect example. When I saw all of the extreme unprecedented measures that every country on earth has taken to stop or slow this I assumed that the alternate would be disaster. The alternate being that it spreads.

It's still spreading.

18 posted on 03/03/2020 7:49:48 PM PST by DouglasKC
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To: DouglasKC

Good article. I think fear paralysis because people are on their own is one of the causes. BTTT.


19 posted on 03/03/2020 7:51:02 PM PST by PA Engineer (Liberate America from the Occupation Media.)
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To: PA Engineer
Good article. I think fear paralysis because people are on their own is one of the causes. BTTT.

Our own government has been telling us for the last 3 weeks that we may be on our own. They've been saying to prepare by at least having 2 weeks worth of food and water, meds, and a plan of what to do if loved ones get sick. We're on a sinking ship and the crew is telling us to put on our lifejackets.

20 posted on 03/03/2020 7:55:09 PM PST by DouglasKC
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