Big brands shun straight, white Britain in their adverts

The Times ^ | August 26 2017 | Andrew Ellson

[bgill]

HGTV channel is now basically the Homo Gay TV channel. So is the Food Network channel.

[bankwalker]

They pay for the ads based on the number of eyeballs. They rent eyeballs. Reduced eyeballs = reduced ad revenue.

[kearnyirish2]

Well put; any big company eventually becomes so enmeshed with government it starts to function as one of its arms. Look at policies in terms of preferential hiring/promotions and such; eventually they are coerced into toeing the line on all government diktats (LGBT, environmental, etc.).

[kearnyirish2]

I remember watching an analysis of TV as a medium (ironic, I know), and this guy described how people thought TV was used to sell things to them - when in fact THEY (the viewers) were being sold to the advertising companies.

[bgill]

Liberty Insurance does that in their commercials.

Seriously, there’s nothing wrong with having minorities on tv and commercials but not when the races are being intentionally pitted against each other. We can thank Obama for this. Every black is now superior to whites and there are less other races represented. You can’t turn on the idiot box without being assaulted by gays on every channel. A thousand years from now, history will claim it was straight people who made up 2% if they go by what they see on today’s tv.

[dfwgator]

Marketers have always targeted gays because of the perception that they have more disposable income.

[dfwgator]

And of course on every ad for Home Security companies, the thieves are white, and the spokesman is black.

[bankwalker]

True. The part of the show between commercials is known as “filler” in the production industry.

[FatherofFive]

It has gotten to the point where I don’t want my 12 year old watching TV anymore

I cut the cable years ago. I do watch some sports, but that is it.

No more Ikea, though I only bought one piece at a thrift store. No Target. No Macy's, etc. They will have to find their sales from the queer nation.

[Uncle Sam 911]

I went to one of their stores once. It was from top to bottom the ugliest merchandise I have ever seen. I would buy anything they sell.

[Uncle Sam 911]

I’m convinced a black person has never been a home invader since I have never seen a security company commercial with anything but white, middle class guys busting down doors.

[Uncle Sam 911]

Watch commercials where someone is in a position of responsibility: doctor, judge, etc. Almost always black facing the clueless, ignorant white person, mostly white males.

[Uncle Sam 911]

I dont think he was talking about Asians.

[bgill]

Local and generic is where to spend your dollars. I’ve been able to avoid 99% of the companies on my 39 page ban list. If anyone wants the list, just ask.

[Uncle Sam 911]

Whenever possible tape the program and then fast forward through the commercials. We do and enjoy the programs much more.

[YoungCurmudgeon]

I do recommend getting rid of the TV. Five years ago we moved across town. There was unpleasantness with the cable company over getting service at the new location. We could have legally forced the issue, but I got mad and swore off broadcast and cable TV. It was the best thing ever for our family. It amazed me how much TV watching had dictated our schedule and how angry and upset the content had made us. After a year or so without TV we were staying in a hotel and decided to watch a little. The program was lousy, but the commercials were horrific! After not being numbed by advertising for so long it was a shock to see how evil they were. Television programs are bad but the ads are much worse. You can try to censor program content for you kids, but who knows what awful images, sounds, and ideas will flash in front of them during the commercial breaks. Worse, the ads are repeatedly shown, driving in the message more effectively.
I urge you to get rid to the broadcast and cable TV. We still watch programs, but on DVD and as a family and on our schedule. I know there are computer based viewing options, but we don't have internet at home either (remember the unpleasantness that started the tale). We pick a show and watch it together each evening. The old classics like The Beverly Hillbillies, Hogan's Heroes, F Troop, etc are great and can help with the homeschooling (which we do as well) because you can point out differences in technology, attitude, etc. as well as being genuinely funny. There are newer shows too. The content can be worrisome at times, but that can be an opportunity to discuss the situation so our kids can be prepared to handle similar real life issues. There are a few current shows that we buy season passes for on iTunes so we can watch them before the DVD release because we like them, but just the shows that we started watching before moving. I am clueless about current shows and wish to remain so. Someone on Free Republic will let me know if there's anything new worth watching. (Thanks to whoever mentioned Brooklyn 99!) I wish your son well in his studies and wish you patience and energy for the lesson plans.

[yuleeyahoo]

Straight white males should return the favor.

[yuleeyahoo]

They have final approval on how their brand is portrayed. If an ad agency produces a campaign that the client believes will be detrimental to their image, they will not pay for the work.

[Molon Labbie]

20 years on the job and have NEVER seen what you just described.

Now role reversal, you better believe it.

The mythos portrayed in advertising is disgusting and for those without only one brain cell ready to die of loneliness, it is pure indoctrination.

[MarvinStinson]

‘Worse, the ads are repeatedly shown, driving in the message more effectively.’