Look at how poorly Target handled the bathroom mess. Hundreds of millions of market cap wiped out. We’ll see how United handles this. If it fades away quickly, they are lucky. It probably doesn’t have the impact of the bathroom policy because that’s affected every store and the majority of shoppers.
>>Look at how poorly Target handled the bathroom mess. Hundreds of millions of market cap wiped out. <<
Target has many, many alternatives.
UA riders have very few and in some cases no alternatives.
Not that bad customer service can’t shut down an airline but in today’s airline environment I don’t think this is going to be much more than a blip.