Posted on 12/02/2016 10:31:28 AM PST by nikos1121
Dear CEO,
Please give us a moment to share something we hope you will find very valuable.
Our customers come from all walks of life. The kindness of cooks knows no borders or divides. In the aftermath of the election, seeing the intentional damage inflicted on so many outside the white heterosexual male world, we raised our voice. We felt we had to. We did this because we are Penzeys. The Spice business is so intertwined with history that it's not really possible to have one without the other. It became clear to us that we are now in a moment history will long have its eyes upon. For the sake of our customers, and for the sake of future generations, we felt the time had come to stand on the right side of history.
And while the reasons for why we took a stand might be specific to our unique outlook, what we learned actually applies to all commerce in the United States. What we learned is that President-elect Donald Trump has no real support. Voters, sure, but no constituency. Running a campaign on "that horrible-terrible-woman who should be locked up," while at the same time working to raise fear of minorities among white voters with limited access to education, clearly achieved its goal. But none of it left Americans with any sense of connection to the candidate they actually voted for.
Willing to take a hit for what is right, we did what we did. In the two weeks since, online sales are up 59.9%, gift box sales up 135%. And we didn't have a catalog arrive in this window this year, while last year we had 1.1 million! Yes, maybe for the moment we have lost 3% of our customers because of the so-called "right wing firestorm." And, yes, they send emails of rage, and ALL CAPS, and bad language with the hope of creating the perception that they are bigger than they really are. But what we learned is that, in terms of retail spending, Donald Trump simply has no one supporting his views for America. He has no constituency.
America's Values, on the other hand, have a really sizable constituency, and that constituency moves quickly to support those that stand up for the values of America. If, as a company, you have values, now is the time to share them. You may well lose a chunk of your AM radio-listening customers, but if you really are honest and sincere, don't be surprised to see your promotions suddenly, finally, find active engagement with the Millennial generation.
And the time for this really is now. We understand all too well that, with the holidays, December is a tough month to get things done. We understand that a change in direction will not be easy, but you are where you are because you don't need things to be easy. If you wait until after the wheels come off the track for the incoming administration, this moment will have passed. And while there's no bad time to do the right thing, to do the right thing at the same time as others in your industry will work so much better than waiting until someone else has shown the way.
In this moment there is finally the real chance to unite our nation in our shared rejection of sexism, homophobia, and racism. This is your chance to stand up for America's values and make January a tent pole in your company's history. Opportunities to do the right thing at the time when doing the right thing makes all the difference come once in a lifetime. Make your history proud.
Thanks for reading,
Penzeys Spices
I'll go back to buying from other suppliers before I waist another dime at Penzys. I fully expect to receive their Xmas catalog which will be returned to sender.
This guy still has a job?
What? No board of directors?
I have never liked Penzy’s. I buy from a small, family owned store that has good prices, good quality and is smart enough to avoid stupidity like this.
https://www.thespicehouse.com/
Have they found the magic to left-wing political product marketing?
Time will tell.
Um...what exactly did they do?
Because the rest of their email is self backslapping...
I thought this was a joke....a play on words. “Pansies” Spices.....but it is a real company. Good Lord are these folks lost.
Tone’s Spices
http://www.tones.com/tones-home
Yes, out of Chicago. I used to buy from their shop on Wells Street when I’d go to Chicago and their catalog.
They have better spices.
I really didn’t know about Penzys animosity for Trump til today when I rec’d this letter in my email. Imagine.
Does this idiot think, I’m going to thank him by placing a nice fat order to him?
Trump is not even sworn in, and already these liberals are exploding.
Let’s see what the sales are a year from now.
We are special and all you Trump voters are racist.
That’s about the gist of it.
This reminds me so much of what one of my grade school teachers, Mr. C, used to say all the time.
“Why does this room always smell like a grilled cheese sandwich?”
You just can’t get that kind of wisdom in a classroom these days.
“Why does this room always smell like a grilled cheese sandwich?”
I’m going to have that put on my tombstone.
You might also enjoy:
http://www.savoryspiceshop.com/
We have a local franchise: I never knew what good fresh spices were until them...as I am sure the spice house is
Email: customerservice@penzeys.com or
Call: 1-800-741-7787 or 1-414-760-7337
I buy by my local Patel Bros. Most of the customers, at least, voted for Trump.
Gotta love liberals. Or else.
Certain types of mold in combination with old boiler-fed radiator heat. Probably sort of close to the gym, but not close enough to get the full, eye-watering sweat and rotten socks, eau du body funk of an old locker room.
Remember it well. After going back into public school from private school in sixth grade, it was an old, and I do mean old school building. Anywhere near the gym smelled like that. It intensified in the gym itself, but still not pungent enough to put your finger on it. The locker rooms were in the basement, and nobody would go there unless they had to. It was really that bad.
Thank you. I think I will and cancel my account.
The question raised by these left wing corporations being the complete identity of the person having actual control. Then compare the controlling person with those having controlling interest in other leftist corporation. Interesting patterns arise.
They should talk about “no real support” after issuing this bag of gas!
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