The fact that they didn’t use “protected” crap, you could transfer back and forth (unlike the iPod), and it had what I thought was better potential, but it came on too late to even seriously challenge the iPod. Yeah, it was ugly as hell, but I’ll take ugly and functional over my iPod, which is currently gathering dust. Now, anywhere I have a cell signal, I have music (and can buy it if I want, but haven’t wanted to yet.)
Uh, didn’t use protected crap? The Zune’s DRM was initially more restrictive than the iPod’s, and it was Apple that was pushing to kill DRM, not Microsoft.
Add to that that the Zune’s DRM required you to resync your Zune with your computer on a regular basis or it erased your music... or sometimes it would just erase it for no apparent reason... Sorry, no, that was pretty sad.