Posted on 03/09/2011 2:04:44 PM PST by mkleesma
The Soggies have finally won: Cap'n Crunch is quietly sailing into retirement.
Long derided by health experts for its high sugar content – a single serving contains 12 grams – the cereal is no longer being actively marketed by Quaker, DailyFinance reports. It appears parent company Pepsico is forcing the good Cap'n to walk the plank.
Cap'n Crunch was once the No. 1 breakfast cereal, but pressure from the White House and health activists is having an effect on how PepsiCo and other food companies peddle their products to kids. Sales of the cereal were down 6.8 percent in 2010.
(Excerpt) Read more at lifeinc.today.com ...
I eat Capt Crunch dry. The same way I eat M&M's. Like candy.
The left won't be happy til we're all eating cardboard and grass with a mud chaser.
Damn those cereal killers.
120 + posts on the demise of captain crunch...revolution always starts somewhere..LOL
Walmart sells a knockoff of Crunchberries. Comes in a giant yellow plastic sack. Can’t miss it. 3x the cereal for half the price. Excellent stuff.
Perhaps a viking funeral is required to send him off with honor.
PepsiCo is no longer marketing Cap’n Crunch cereal directly to children. In a sense, you could say that they have retired Cap’n Crunch, and that’s a good thing,” Jennifer Harris, of the Rudd Center for Food Policy & Obesity at Yale University, told DailyFinance. “Unfortunately, children continue to view hundreds of ads per year for high-sugar cereals from General Mills, Kellogg’s and Post Foods.”
lol. Yup. It’s the little things life that people remember and that matters to them.
Who needs milk? Cap’n Crunch is finger food!
Obama continues to gut our military.
By far, the best post of the thread kudos!
“Reports of Cap’n Crunch’s demise are greatly exaggerated,” Quaker said in a statement to Ad Age.
http://adage.com/article/news/cap-n-crunch-breathes-easier-talk-demise-untrue/149318/
Though it's good to hear, I have to call party-pooper for bringing facts into what was turning into a fun thread. (not that facts will stop some folks around here!) ;-)
oops! Didn’t mean to be a party pooper. I did a quick google search to grab a link other than from Today so I could send to my out-of-town husband. We both love Cap’n Crunch and I thought we could plan our strategy for stocking up. Found the facts and was relieved! :-)
I went to the PepsiCo website and clicked until I got the contact information for Quaker products and emailed my disgust in nice terms.
I got a survey request and filled it out.
LOL...who would have thought a thread about Captain Crunch would have got so many responses?
(There were people who wanted to pounce on that line of yours!)
Gotta Love It...
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