TOO LATE!
As soon as Circuit City starts the reorganizing they will be forced to cut their advertising in newspapers and thus shrinking the newspaper's revenue even more. I've already noticed car companies have cut their ads down by over half what it was in The Dallas Morning Snooze. There will be more to follow and it only hurts more as Christmas gets closer.
The Drive-by Media tried to put Conservatives out of business but it looks like we'll have the last laugh.
We know someone who went from being a radio DJ with a Rolodex to owning a large successful adverting company that did the catalog work for many major companies and had even branched out into TV. In the process, he became a millionaire a few times over. He has always been a liberal, supported Finegold for the donk nomination, segued to zerO early on and, of course, voted for him.
His business is way down. He has cut the amount of space his company leases. He is worried because while in the past, advertising increased in recessions, this time that is not happening. Some companies have taken what ad work they still do in house. Others have hired consultants who initially work with the ad company, but then bring in their friends and take over until the ad company is superfluous.
Business knows that advertising in really bad times can be a waste of money. If the money and consumerism isn’t there, it does no good to advertise more than a minimum.
It isn’t just that the newspapers are losing advertisers. There are really fewer advertisers and fewer mediums for those ads.
If this ad company owner ever wakes up to the point where he can blame the donks for anything, then we may actually have passed a tipping point. I know that he never believed anything could kill his business or effect him. Now, his personal lifestyle is being squeezed between market losses and the consumer slowdown.
His wife is a social worker. She went back to school out of boredom and may now become the major bread winner. However, she will see first hand the results of zerO and the donks on the economy. For now, they both blame W.
“....Circuit City starts the reorganizing they will be forced to cut their advertising in newspapers...”
News print advertising is ineffective. Yard sales and church events, are ok to post, but cost - benefit of print ads for most commercial ventures is not worth the expense.
That is one of many reasons for the decline of newspapers, but Murdoch has shined a bright light on the primary reasons:
Arrogance
Complacency
Incompetence
Bias
“The Drive-by Media tried to put Conservatives out of business but it looks like we’ll have the last laugh.”
I’ve no sympathy for them. Now if only we could do the same thing for a certain bunch of “celebrities.”
The CC in our town has going out of business banner across the front of their building. Selling off all its stock in the store and closing.